[cma-l] On-line Listener Figures

[CMA-L]

---------- Forwarded message ----------

From: sand at spicefm.co.uk

Hi all,

Just on this point we have not launched on line yet as we can't find a
streaming service within our budget that allows for more than 50
listeners at any one time.

Also does streaming (uploading) actually come off your download
allowance as assigned by broadband providers, even unlimited broadband
tends to have a fair usage policy.

Look forward to your advice.

Regards
Sandeep
Spice FM

Sent from my BlackBerry(R) wireless device

---------- Forwarded message ----------

From: "Chris Weaver" <chris at resonancefm.com>

Dear All,

I'm attempting to compile a concise report into our listening figures
on-line and I'm using information provided by the Webalizer tool. The
CMA uses the Streaming extension to this program to convert hits and
visits to listener figures. for the webstreams.

My question is a rather simple one. How much faith are people putting
into these figures? I have down an average number of listeners per
month at 45,000 This seems excessively high and I wonder if the
program is not taking into account repeat visits.

I'm interested to hear peoples opinions.

cheers,

Chris
--
Chris Weaver
Production Manager
Resonance104.4FM
resonancefm.com
+44 (0)207 407 1210