[webcast-l] 80% of Podcasts do not make it to a portable player

[Bill Best]

> "According to a recent consumer survey conducted by Bridge Data, the relevance of portability to podcast usage has been vastly overstated. In fact, more 80% of podcast downloads never make it to a portable player or another device - they are consumed on the PC (or, worse, never listened or deleted)."

http://news.designtechnica.com/talkback109.html