[cma-l] The DAB issue

[Alan Coote]

And RAJAR excludes half of all UK broadcast stations and all online only stations. It’s methodology was conceived before the birth of the Internet, Smartphones and Community Radio. It relies on the human memory for it’s accuracy, and to be on the survey you have to pay! 

Just thinking… there must be a better solution?   

Kind Regards

Alan

 

From:  <cma-l-bounces at mailman.commedia.org.uk> on behalf of "tlr at gairloch.co.uk"
Reply-To:  "tlr at gairloch.co.uk", "cma-l at mailman.commedia.org.uk"
Date:  Wednesday, 9 September 2015 08:40
To:  James Cridland, "cma-l at mailman.commedia.org.uk"
Subject:  Re: [cma-l] The DAB issue

  

On 08 September 2015 at 22:26 James Cridland <james at cridland.net> wrote:
In the London area, analogue listening is 45.9% - that's UNDER 50% - and digital radio listening is 47.3%, which is MORE than analogue radio. (There's "don't knows" to bear in mind, by the way). And if community radio was in RAJAR, your figures would count, but since you're not, they don't.



On the other hand, the ongoing cost for a community radio station to join the RAJAR survey exceeds the likely annual cost of broadcasting on small-scale DAB. Maybe we should just assume that the gap between the 45.9% and the 47.% is mostly down to Community Radio listening!



Alex
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