[cma-l] Rate cards - can you share yours with the group?

Alan Coote alan.coote at 5digital.co.uk
Tue Oct 6 12:00:31 BST 2015 

I've seen a few… media packs / rate cards and £1 a spot seems typical for community radio. 

During my (never to be repeated) 2 years in radio sales, I felt selling our local audience to local businesses should have been much easier than it was! 

The two things which worked most often were competitions and branded content. We picked an on air theme / campaign and when to find businesses to support it. We also started the other way around too.

Kind Regards

Alan

 

Alan Coote

 

Hear Alan Every Week on Let’s Talk Business The UK’s Premier Radio Programme For Current and Future Entrepreneurs - Now Broadcast To Over 7 Million People  

 

Email - alan.coote at 5digital.co.uk

Phone - 0800 949 6655

Mobile - 07801 518858

Twitter - @TheAlanCoote 



Twitter - @LTBShow

Web - http://www.LetsTalkBusinessOnline.com


From:  <cma-l-bounces at mailman.commedia.org.uk> on behalf of Julian Swift-Hook
Reply-To:  "cma-l at mailman.commedia.org.uk"
Date:  Monday, 5 October 2015 17:45
To:  "cma-l at mailman.commedia.org.uk"
Subject:  [cma-l] Rate cards - can you share yours with the group?

I’ll show you mine if you show me yours!  

 

Here is ours… http://bit.ly/1Pf1dha  Are we under-selling?  Are we too expensive?  Is there a different (= better/more effective) way of packaging/presenting our wares?  What other ways can we find to generate income from our airtime?

Now… can I see yours?

 

Julian

 

 

From: cma-l-bounces at mailman.commedia.org.uk [mailto:cma-l-bounces at mailman.commedia.org.uk] On Behalf Of Den Packer
Sent: 05 October 2015 13:25
To: cma-l at mailman.commedia.org.uk
Subject: Re: [cma-l] cma-l Digest, Vol 78, Issue 3

 

I too would be keen to see what everyone else is doing on the rate card front, specifically around show sponsorship. We're hoping to arrange something this side of Christmas for one of our flagship shows, and then just see how that goes.


Dennison Packer
Business & Community, CSRfm
Canterbury's local Community & Student Radio Station
01227 816101 | www.csrfm.com |  97.4 FM
     
 

On 3 October 2015 at 12:00, <cma-l-request at mailman.commedia.org.uk> wrote:


Message: 1
Date: Fri, 2 Oct 2015 13:43:25 +0100
From: "Terry Doyle" <cma at nnbc.co.uk>
To: "The Community Media Association Discussion List"
        <cma-l at mailman.commedia.org.uk>
Subject: [cma-l] Rate cards
Message-ID: <1443789805453.39115.39718 at webmail7>
Content-Type: text/plain; charset="utf-8"

Hi,

I am doing some work on advertising rate card for NNBC and would appreciate if I could see some samples from other stations. PDF appreciated please

I am open to wise cracks about rates per spot/yield and other associated comments in relation to funding your station too but if you could send me your rate card too Id appreciate it!

my email is <terrydoyle at nnbc.co.uk>

-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://mailman.commedia.org.uk/pipermail/cma-l/attachments/20151002/8bf711f6/attachment-0001.html>

------------------------------

Message: 2
Date: Fri, 2 Oct 2015 19:42:10 +0100
From: Neil Munday <neilm at susyradio.com>
To: "cma at nnbc.co.uk" <cma at nnbc.co.uk>,  The Community Media
        Association Discussion List     <cma-l at mailman.commedia.org.uk>
Subject: Re: [cma-l] Rate cards
Message-ID:
        <CAPVZW0wDD+Qzy94fvTGssga8g383uZWbSEJbsocQHw9peUCWew at mail.gmail.com>
Content-Type: text/plain; charset="utf-8"

I wouldn't mind seeing the rate cards as well just to make sure we are in
the scheme of things!
Cheers
Neil

On Friday, 2 October 2015, Terry Doyle <cma at nnbc.co.uk> wrote:

> Hi,
>
> I am doing some work on advertising rate card for NNBC and would
> appreciate if I could see some samples from other stations. PDF appreciated
> please
>
> I am open to wise cracks about rates per spot/yield and other associated
> comments in relation to funding your station too but if you could send me
> your rate card too Id appreciate it!
>
> my email is terrydoyle at nnbc.co.uk
> <javascript:_e(%7B%7D,'cvml','terrydoyle at nnbc.co.uk');>
>
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://mailman.commedia.org.uk/pipermail/cma-l/attachments/20151002/1b77ce44/attachment-0001.html>

------------------------------

_______________________________________________

cma-l mailing list - cma-l at commedia.org.uk

Community Media Association - http://www.commedia.org.uk
Twitter: http://twitter.com/community_media
http://www.facebook.com/CommunityMediaAssociation
Canstream Internet Radio & Video: http://www.canstream.co.uk/
_______________________________________________

To unsubscribe or manage your mailing list subscription please visit:
http://mailman.commedia.org.uk/mailman/listinfo/cma-l

End of cma-l Digest, Vol 78, Issue 3
************************************

 
_______________________________________________ Reply - cma-l at commedia.org.uk The cma-l mailing list is a members' service provided by the Community Media Association - http://www.commedia.org.uk Twitter: http://twitter.com/community_media http://www.facebook.com/CommunityMediaAssociation Canstream Internet Radio & Video: http://www.canstream.co.uk/ _______________________________________________ Mailing list guidelines: http://www.commedia.org.uk/about/cma-email-lists/email-list-guidelines/ _______________________________________________ To unsubscribe or manage your CMA-L mailing list subscription please visit: http://mailman.commedia.org.uk/mailman/listinfo/cma-l
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <http://mailman.commedia.org.uk/pipermail/cma-l/attachments/20151006/6c6b3173/attachment.html>

More information about the cma-l mailing list