[cma-l] mobile technology and community radio

Martin Steers martin at martinsteers.co.uk
Mon Sep 5 08:58:59 BST 2011


At Diverse..

We have a txt number which gets a few text (one of the codeword + msg to 6
digit number), as a station we use txt's as a means to communicate with all
the presenters and volunteers..

We also have a blackberry number for BBM (Black berry messenger) and that I
think gets more interaction then the txt number..

and we have the usual email, facebook, twitter etc..

We are currently commissioning our own listening app that will also enable
people to message straight from device..

As far as I know there isnt really a cheap way to send your station to
mobile phones other then via FM if it has it installed.. to limit the costs
you could have a separate mobile stream thats mono and uses something like
ogg (not sure how easy it is to get ogg decoders for phone) because you
could drop the bitrate to i think 60-80 and still get a good feed..

It is worth pointing out that TMobile has started offering unlimited data
again so this could prove interesting in terms of mobile listening.. I would
also recommend reading / keeping up to date or maybe even emailing James
Cridland has he has blogged a few times about phone interactions and phone
listening..

Martin


2011/9/4 London Chinese Radio <admin at londonhuayu.co.uk>

> Hi everyone,
>
> Sounds a bit vague, but I would be interested in hearing what use community
> stations are making of mobile technology.
> So the first question is "what do I mean by mobile technology", to which
> the answer must be "somehow using a mobile phone to interact with a radio
> station or it's output"
>
> I once saw a presenter who used to take calls to his mobile which he had
> plugged into the mixing desk (that was on Sound Radio) it worked really
> well, and he did get quite a number of calls.
> Some of our presenters come and want to play music from their iphones, so I
> guess that's another use. Once, before we had a telephone hybrid, we had a
> presenter who did a phone in, and held the mobile up to the mic, that worked
> pretty well too....
> But more importantly, listeners - do you take texts, SMS, facebook
> messages, etc. How about people listening with their mobile phones?
> Or what about using SMS services to contact large amounts of people en
> masse...? Anyone had experiences with that?
> Does anyone know of any way to broadcast to mobile phones and avoid huge
> costs to listeners on mobiles?
>
> I'm about to start a mobile technology project, and I'd like to hear any
> success stories, maybe we can all share what works well. I certainly will be
> more than happy to share any results from the project.
>
>
> Best regards to all,
>
> Peter Vautier
> London Chinese Radio
>
> --
> 野火烧不尽,春风吹又生
>
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