[cma-l] On-line Listener Figures

[CMA-L]

---------- Forwarded message ----------

From: "Chinese Radio London Huayu" <londonhuayu at gmail.com>

I've been wrangling with these figures too.

I use AW Stats, Webalizer, and Google Analytics, plus the Wordpress
stats (as we are using this as our platform), and we get wildly
varying results from all of them. Also, it shows how many people may
have clicked on a link, but how much of the show did they listen to?

Peter
London Chinese Radio

> From: "Chris Weaver" <chris at resonancefm.com>
>
> Dear All,
>
> I'm attempting to compile a concise report into our listening figures
> on-line and I'm using information provided by the Webalizer tool. The
> CMA uses the Streaming extension to this program to convert hits and
> visits to listener figures. for the webstreams.
>
> My question is a rather simple one. How much faith are people putting
> into these figures? I have down an average number of listeners per
> month at 45,000 This seems excessively high and I wonder if the
> program is not taking into account repeat visits.
>
> I'm interested to hear peoples opinions.
>
> cheers,
>
> Chris
> --
> Chris Weaver
> Production Manager
> Resonance104.4FM
> resonancefm.com
> +44 (0)207 407 1210