[cma-l] programme sponsorship rates

[Al Garthwaite]

This info would be very useful to us as well.

Al

Alison Garthwaite
Director
Vera Media & LeedselevenFM
30-38 Dock Street
Leeds LS10 1JF
+44(0)113 242 8646

***LeedselevenFM community radio station NEW PROGRAMME now broadcasting over
the internet from 2pm - 10pm daily. Go to www.LeedselevenFM.co.uk***


-----Original Message-----
From: cma-l-bounces at mailman.commedia.org.uk
[mailto:cma-l-bounces at mailman.commedia.org.uk] On Behalf Of Julian Mellor
Sent: 21 January 2008 20:24
To: CMA-L
Subject: [cma-l] programme sponsorship rates

Hi all

having just launched on an unsuspecting world today (hoorah - 12 
months slog completed) we're turning our minds to paying for the 
running costs!  (Why do things early I say?!)

We're a small (tiny) rural station with an official catchment pop of 
6000, but spillage into urban areas that lift it by 30,000 odd.

We're not intending to do advertising, not yet anyway, and are 
instead focusing on getting local businesses to sponsor individual 
programmes.

Are you any of you prepared to divulge the sort of rates that you 
charge - and how you band them, if at all.  e.g. if a breakfast show 
is the crown jewel, what's it worth compared to middle of Friday 
afternoon or late Monday night?

Looking forward to hearing from y'all

Julian

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