[CMA TV] BBC wants digital dividend safeguarded
Editor, Airflash Magazine
michelle at commedia.org.uk
Wed Mar 21 12:58:01 GMT 2007
BBC wants digital dividend safeguarded
Ben Bold
20 March
The BBC has opposed Ofcom's plans to sell off the spectrum released
by the digital switchover.
It has also called for an allocation of the digital dividend to be
given to public service broadcasters to develop free-to-air high-
definition digital channels.
The BBC said there was no business model that would enable it to
afford the likely auction prices for the spectrum in order to supply
free-to-air HD on digital terrestrial television.
Viewers are increasingly turning to HD sets in the build-up to the
switch to digital, which commences this year and will continue region
by region until 2012. It is forecast that 10 million households will
have HD-ready televisions by 2010.
However, the BBC claims that auctioning off the spectrum released at
the end of 2008 would "foreclose the option for HD channels for up to
18 years" - the licence period proposed by Ofcom.
It is calling for a minimum of one-third of the digital dividend to
be allotted to public service broadcasters to enable them to provide
a strong HD free-to-air service.
Director general Mark Thompson said: "If pure market mechanisms are
applied to the whole digital dividend, our fear is that it will
jeopardise the success of universal access to high quality public
service broadcasting, free-to-air on all main platforms and also lead
to an erosion of the digital terrestrial platform and its ability to
compete."
As part of the its digital dividend review, Ofcom is proposing to
auction off part of the existing analogue frequency spectrum.
Earlier this month it emerged that media secretary Tessa Jowell was
facing increasing political pressure to overrule Ofcom's auction
plan. A cross-party group of MPs argued that the sale of spectrum
freed up by switch-over would prevent terrestrial broadcasters from
meeting demand for high-definition television.
Ofcom has said that putting the spectrum on the open market is the
only way to ensure it is used to its full potential.
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Source: Broadcastnow
http://www.broadcastnow.co.uk/broadcastnowArticle.aspx?intStoryID=167946
Michelle McGuire
Editor, Airflash Magazine
Community Media Association
http://www.commedia.org.uk
"Access to the media for people and communities"
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