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<DIV><FONT face=Calibri>I'd like to second what Alan says. We did a mass survey
before we started to help support our licence application, and then several in
the years since. Our surveys have consistently shown a 70% or so weekly reach
locally (ie 70% of respondents saying they listen to us every week), which is a
superb result.</FONT></DIV>
<DIV><FONT face=Calibri></FONT> </DIV>
<DIV><FONT face=Calibri>With a small coverage area we are also able to achieve a
far higher proportion of the population sampled than RAJAR or other mainstream
surveys, so the statistical significance of the results is very
high.</FONT></DIV>
<DIV><FONT face=Calibri></FONT> </DIV>
<DIV><FONT face=Calibri>Alex</FONT></DIV>
<BLOCKQUOTE
style="BORDER-LEFT: #000000 2px solid; PADDING-LEFT: 5px; PADDING-RIGHT: 0px; MARGIN-LEFT: 5px; MARGIN-RIGHT: 0px">
<DIV style="FONT: 10pt arial">----- Original Message ----- </DIV>
<DIV
style="FONT: 10pt arial; BACKGROUND: #e4e4e4; font-color: black"><B>From:</B>
<A title=alan.coote@btinternet.com
href="mailto:alan.coote@btinternet.com">Alan Coote</A> </DIV>
<DIV style="FONT: 10pt arial"><B>To:</B> <A title=martin@martinsteers.co.uk
href="mailto:martin@martinsteers.co.uk">martin@martinsteers.co.uk</A> ; <A
title=comradio-l@commedia.org.uk
href="mailto:comradio-l@commedia.org.uk">comradio-l@commedia.org.uk</A> </DIV>
<DIV style="FONT: 10pt arial"><B>Sent:</B> Tuesday, April 05, 2011 9:15
AM</DIV>
<DIV style="FONT: 10pt arial"><B>Subject:</B> Re: [comradio-l] [cma-l] New
round of Community Radio licensing</DIV>
<DIV><BR></DIV>
<DIV class=WordSection1>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt">Hi
Martin,<o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt"><o:p> </o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt">We’ve
employed an independent local company to do our research.
<o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt"><o:p> </o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt">I
would encourage EVERY station to research their audience because;
<o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt"><o:p> </o:p></SPAN></P>
<P style="TEXT-INDENT: -18pt; mso-list: l2 level1 lfo2"
class=MsoListParagraph><![if !supportLists]><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt"><SPAN
style="mso-list: Ignore">a)<SPAN
style="FONT: 7pt 'Times New Roman'">
</SPAN></SPAN></SPAN><![endif]><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt">it
helps advertisers know what they are paying for<o:p></o:p></SPAN></P>
<P style="TEXT-INDENT: -18pt; mso-list: l2 level1 lfo2"
class=MsoListParagraph><![if !supportLists]><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt"><SPAN
style="mso-list: Ignore">b)<SPAN
style="FONT: 7pt 'Times New Roman'">
</SPAN></SPAN></SPAN><![endif]><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt">it
helps know how successfully (or not) you’re hitting the target audience.
<o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt"><o:p> </o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt">Our
research showed that we have TWICE the local audience than a large regional
station! Needless to say they have applied to Ofcom for a change of format.
<o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt"><o:p> </o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt">RAJAR<o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt">We
seriously have considered RAJAR but decided not to for numerous reason which
weren’t just financial. <o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt"><o:p> </o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt">When
we get asked about RAJAR its usually from a media buyer who doesn’t understand
the data or how it’s collected. I’m not a statistician, but it doesn’t take
too much to see how fragile RAJAR research can be. <o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt"><o:p> </o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt">Alan<o:p></o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt"><o:p> </o:p></SPAN></P>
<P class=MsoNormal><SPAN
style="FONT-FAMILY: 'Calibri','sans-serif'; COLOR: #1f497d; FONT-SIZE: 11pt"><o:p></o:p></SPAN></P>
<P class=MsoNormal><B><SPAN
style="FONT-FAMILY: 'Tahoma','sans-serif'; FONT-SIZE: 10pt"
lang=EN-US>From:</SPAN></B><SPAN
style="FONT-FAMILY: 'Tahoma','sans-serif'; FONT-SIZE: 10pt" lang=EN-US>
martinsteers@gmail.com [mailto:martinsteers@gmail.com] <B>On Behalf Of
</B>Martin Steers<BR><B>Sent:</B> 04 April 2011 4:45 PM<BR><B>To:</B> Alan
Coote<BR><B>Cc:</B> Office - ccr-fm; CMA-L<BR><B>Subject:</B> Re: [cma-l]
[comradio-l] New round of Community Radio licensing<o:p></o:p></SPAN></P>
<P class=MsoNormal><o:p> </o:p></P>
<P class=MsoNormal>Hi Alan,<o:p></o:p></P>
<DIV>
<P class=MsoNormal><o:p> </o:p></P></DIV>
<DIV>
<P class=MsoNormal>I dont 100% agree as radio listenership as a whole is
growing year on year, but you are right that most advertisers will normally
pay more the more people that listen.<o:p></o:p></P></DIV>
<DIV>
<P class=MsoNormal><o:p> </o:p></P></DIV>
<DIV>
<P class=MsoNormal>The problem is, how do community stations prove their
listenership when rajar is either to expensive or wont cover for the
station.<o:p></o:p></P></DIV>
<DIV>
<P class=MsoNormal><o:p> </o:p></P></DIV>
<DIV>
<P class=MsoNormal>It would be useful for ofcom or maybe the CMA or RAB to
conduct some audience research around the quality of listenership /
numbers and its effect of advertising. (maybe listeners are more attentive
with community stations and thus advertisers will get more out of
it???)<o:p></o:p></P></DIV>
<DIV>
<P class=MsoNormal><o:p> </o:p></P></DIV>
<DIV>
<P style="MARGIN-BOTTOM: 12pt" class=MsoNormal>Martin<o:p></o:p></P>
<DIV>
<P class=MsoNormal>On Sun, Apr 3, 2011 at 9:19 PM, Alan Coote <<A
href="mailto:alan.coote@btinternet.com">alan.coote@btinternet.com</A>>
wrote:<o:p></o:p></P>
<DIV>
<DIV>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt">Chris,</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt">I would be very
surprised if the CR Fund even existed in a few years – no doubt it will be
eroded each year until its next to nothing anyway.</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt">The (Cake)
economics are simple – 91% of the UK listen to the radio each week. That’s
been a constant, so has (roughly) 50% l istening to a non BBC
station.</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt">New stations
don’t magic up new listeners (ethnic minorities excepted) it’s still 91%.
Therefore every new station has to take listeners from an existing station.
</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt">If each listener
is given a nominal value the more listeners you have the higher the value of
your advertising spots. The converse is true – the fewer listeners the less an
advertiser will be willing to pay in relation to other stations in the market.
</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt">Some agencies
look for a cost per thousand so they can compare station’s spot
rates.</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt">Alan
</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<DIV>
<DIV
style="BORDER-BOTTOM: medium none; BORDER-LEFT: medium none; PADDING-BOTTOM: 0cm; PADDING-LEFT: 0cm; PADDING-RIGHT: 0cm; BORDER-TOP: #b5c4df 1pt solid; BORDER-RIGHT: medium none; PADDING-TOP: 3pt">
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><B><SPAN style="FONT-SIZE: 10pt"
lang=EN-US>From:</SPAN></B><SPAN style="FONT-SIZE: 10pt" lang=EN-US> Office -
ccr-fm [mailto:<A href="mailto:office@ccr-fm.co.uk"
target=_blank>office@ccr-fm.co.uk</A>] <BR><B>Sent:</B> 01 April 2011 5:03
PM<BR><B>To:</B> 'Alan Coote'; 'CMA-L'<BR><B>Subject:</B> RE: [cma-l]
[comradio-l] New round of Community Radio
licensing</SPAN><o:p></o:p></P></DIV></DIV>
<DIV>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal> <o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: navy; FONT-SIZE: 10pt">Alan n’
all</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: navy; FONT-SIZE: 10pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: navy; FONT-SIZE: 10pt">I thought I would
suggest something that no one appears to have thought of
?? it has been on my mind for two years
now.</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: navy; FONT-SIZE: 10pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: navy; FONT-SIZE: 10pt">These cakes
!?
would it not be true that the GRANTS cakes are turning rapidly into FAIRY
CAKES as well !?</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: navy; FONT-SIZE: 10pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="FONT-SIZE: 10pt">In fact, we’ve been lucky to get
a few LEMON FONDANTS ………………… everyone needs to look at the wider picture.
There is a decision to make and it needs making quickly ………………. Either we are
in competition or we are not …. We can’t be both.</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: navy; FONT-SIZE: 10pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: navy; FONT-SIZE: 10pt">All I will say is
that if it has anything to do with our area … the commercial crew treat us as
competition and yet we are not permitted to compete (certainly not on a level
surface)</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: navy; FONT-SIZE: 10pt">It’s like getting
in the boxing ring with David Haye and having your boots nailed to canvas ……
! we can’t even bob and weave.</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: navy; FONT-SIZE: 10pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: navy; FONT-SIZE: 10pt">I’m not complaining
about others getting licences …. As in my last post …… good luck to everyone
………….. but that grants cake has now become a plateful of
crumbs.</SPAN><o:p></o:p></P></DIV>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: navy; FONT-SIZE: 10pt">Everyone start
licking
…………………..mmm
So where does the money come from
?? &nbsp
; dunno’ ? do you
?</SPAN><o:p></o:p></P>
<DIV>
<DIV>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: navy; FONT-SIZE: 10pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: navy; FONT-SIZE: 10pt">Regards</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: navy; FONT-SIZE: 10pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: navy; FONT-SIZE: 10pt">Nick</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: navy; FONT-SIZE: 10pt"> </SPAN><o:p></o:p></P>
<DIV>
<DIV style="TEXT-ALIGN: center" class=MsoNormal align=center><SPAN lang=EN-US>
<HR align=center SIZE=2 width="100%">
</SPAN></DIV>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><B><SPAN style="FONT-SIZE: 10pt"
lang=EN-US>From:</SPAN></B><SPAN lang=EN-US> <A
href="mailto:cma-l-bounces@mailman.commedia.org.uk"
target=_blank>cma-l-bounces@mailman.commedia.org.uk</A> [mailto:<A
href="mailto:cma-l-bounces@mailman.commedia.org.uk"
target=_blank>cma-l-bounces@mailman.commedia.org.uk</A>] <B>On Behalf Of
</B>Alan Coote<BR><B>Sent:</B> 01 April 2011 15:33<BR><B>To:</B> <A
href="mailto:ian@transplan.uk.com" target=_blank>ian@transplan.uk.com</A>;
'cma-l'; <A href="mailto:comradio-l@commedia.org.uk"
target=_blank>comradio-l@commedia.org.uk</A><BR><B>Subject:</B> Re: [cma-l]
[comradio-l] New round of Community Radio
licensing</SPAN><o:p></o:p></P></DIV>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal> <o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt">Ian,</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt">Unusually, I
find myself 100% agreeing with Ofcom.</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt">Firstly, the
situation of available frequencies is a difficult one. I know that
interference from other coast European countries is a very significant factor.
</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt">Secondly, Ofcom
has rightly suggested limiting advertising income to new stations where there
are other community stations / small commercials. This is because the limited
commercial revenue cannot be split any further – the cake is really only so
big. Anyone running a station CR or commercial will tell you the same.
We have even had a very large regional station beat us on
price!</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt">Finally, in the
South East, stations are still only now coming on air. The gestation period is
a long time anyway, 18 - 24 months it seems the norm. So there should be no
issue those in the final region of the round 3 having plenty of time to
prepare. </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt">Alan</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt" lang=EN-US>Alan
Coote</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt"
lang=EN-US>Managing Director </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt" lang=EN-US>The
Bay Radio</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt"
lang=EN-US>Office 01202 580200</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt"
lang=EN-US>Studio 01202 571028</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt"
lang=EN-US>Mobile 07801 518858</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt"
lang=EN-US> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt" lang=EN-US>Email
<A href="mailto:alan.coote@thebayradio.com"
target=_blank>alan.coote@thebayradio.com</A></SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt" lang=EN-US>Web
<A href="http://www.thebayradio.com/"
target=_blank>www.thebayradio.com</A></SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt" lang=EN-US>The
Bay Radio, 25B Elliott Road, Bournemouth, BH11 8LQ</SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt"
lang=EN-US> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt"
lang=EN-US> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN style="COLOR: #1f497d; FONT-SIZE: 11pt"
lang=EN-US> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="COLOR: #1f497d; FONT-SIZE: 11pt"> </SPAN><o:p></o:p></P>
<DIV>
<DIV
style="BORDER-BOTTOM: medium none; BORDER-LEFT: medium none; PADDING-BOTTOM: 0cm; PADDING-LEFT: 0cm; PADDING-RIGHT: 0cm; BORDER-TOP: #b5c4df 1pt solid; BORDER-RIGHT: medium none; PADDING-TOP: 3pt">
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><B><SPAN style="FONT-SIZE: 10pt"
lang=EN-US>From:</SPAN></B><SPAN style="FONT-SIZE: 10pt" lang=EN-US> <A
href="mailto:comradio-l-bounces@mailman.commedia.org.uk"
target=_blank>comradio-l-bounces@mailman.commedia.org.uk</A> [mailto:<A
href="mailto:comradio-l-bounces@mailman.commedia.org.uk"
target=_blank>comradio-l-bounces@mailman.commedia.org.uk</A>] <B>On Behalf Of
</B>Ian Hickling<BR><B>Sent:</B> 01 April 2011 1:17 PM<BR><B>To:</B> cma-l; <A
href="mailto:comradio-l@commedia.org.uk"
target=_blank>comradio-l@commedia.org.uk</A>; Bill Best; Jaqui
Devereux<BR><B>Subject:</B> [comradio-l] New round of Community Radio
licensing</SPAN><o:p></o:p></P></DIV></DIV>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal> <o:p></o:p></P></DIV></DIV>
<DIV>
<DIV>
<P class=MsoNormal><BR>This is a certainly a welcome announcement but in my
view would trigger several points where action is required of existing and
prospective licence-holders and hence of the
CMA:<BR> <o:p></o:p></P></DIV></DIV>
<P class=MsoNormal>1 - This programme is far too lengthy and must be
drastically shortened by the employment by Ofcom of more staff to cope with
the clear and obvious demand for licences. Applicants in SE England - where
demand is very high - have to wait for a totally impractical 3 yea rs before
they know if they even have a chance.<o:p></o:p></P>
<DIV>
<P class=MsoNormal><BR>2 - We should strongly contest Ofcom's assertion about
there being no available FM frequencies in a large number of areas. Those of
us on the ground that deal with this problem contuinually know that it is
simply not true and is indicative of Ofcom neither having the manpower nor the
motivation from above to change the suituation. It is far from irrelevant that
hundreds of illegal broadcasters are not taken out of operation because they
are not actively interfering with licensed operators and are hence occupying a
channel usable by a new broadcaster.<BR>3 - We should capitalise on the
reported statement of Ofcom's Head of Broadcast Licensing and make it
very clear to him that while his words are welcome, he needs to back them
up with an immediate and very substantial funding scheme for existing and
incoming broadcasters who are all struggling and are seen to be falling
in number month by month.<o:p></o:p></P></DIV>
<DIV>
<P style="mso-margin-top-alt: auto; mso-margin-bottom-alt: auto"
class=MsoNormal><SPAN
style="FONT-SIZE: 10pt">------------------------------------</SPAN><o:p></o:p></P>
<P style="MARGIN-BOTTOM: 12pt; mso-margin-top-alt: auto"
class=MsoNormal><B><SPAN style="COLOR: #262626; FONT-SIZE: 10pt">Ian
Hickling<BR></SPAN></B><B><SPAN
style="FONT-SIZE: 10pt">Partner</SPAN></B><o:p></o:p></P>
<P style="MARGIN-BOTTOM: 12pt; mso-margin-top-alt: auto"
class=MsoNormal><B><SPAN style="FONT-SIZE: 10pt">transplan
UK</SPAN></B><o:p></o:p></P></DIV>
<DIV>
<P class=MsoNormal><BR><BR><BR> <BR>> From: <A
href="mailto:cma-l@commedia.org.uk"
target=_blank>cma-l@commedia.org.uk</A><BR>> Date: Fri, 1 Apr 2011 10:45:09
+0100<o:p></o:p></P></DIV>
<P class=MsoNormal>> To: <A href="mailto:cma-l@commedia.org.uk"
target=_blank>cma-l@commedia.org.uk</A>; <A
href="mailto:comradio-l@commedia.org.uk" target=_blank>comradi
o-l@commedia.org.uk</A><o:p></o:p></P>
<DIV>
<P class=MsoNormal><BR>> Subject: [cma-l] Ofcom launches new round of
community radio licensing<BR>> <BR>> Ofcom has today opened the door to
a fresh intake of applications for<BR>> community radio licences. This
comes in response to significant<BR>> interest expressed by more than 270
individuals and community groups<BR>> wanting to take to the air and
provide services for their local<BR>> community.<BR>> <BR>> Community
radio stations typically cover a small geographical area<BR>> with a
coverage radius of up to 5km and are run on a not-for-profit<BR>> basis.
They reflect a diverse mix of cultures and interests. For<BR>> example, you
can listen to stations which cater for urban or<BR>> experimental music,
while others are aimed at younger people,<BR>> religious communities or the
Armed Forces and their families.<BR>> <BR>> This is the third wave of
licensing since the first community radio<o:p></o:p></P></DIV>
<P class=MsoNormal>> station took to the airw aves in 2005. Since then, a
new community<o:p></o:p></P>
<DIV>
<DIV>
<P class=MsoNormal><BR>> radio station has launched, on average, every 10
days. To date, 228<BR>> community radio licences have been issued and
around 11 million people<BR>> are now able to tune into community radio
stations across the UK. This<BR>> figure is up 17% year-on-year and an
increase of more than a third<BR>> (36%) since 2008.<BR>> <BR>> Ofcom
Director of Radio Content and Broadcast Licensing, Peter Davies,<BR>> said:
“Over the past six years community radio stations have provided<BR>> a
voice for hundreds of local communities across the UK. Our postbag<BR>> has
been inundated with a high level of interest for new licences,<BR>> which
gives a strong indication of the likely level of demand in this<BR>>
licensing round.”<BR>> <BR>> Applications process<BR>>
++++++++++++++++<BR>> Applications for new licences will open on a region
by region basis,<BR>> starting today with Wales and south west England.
There are seven<BR>> regions in total. Scotland is second in the process,
with applications<BR>> opening before the end of 2011. This will be
followed by Northern<BR>> Ireland in the first half of 2012 and then four
English regions – one<BR>> every six months – that finish with the South
East (see table below).<BR>> <BR>> Potential applicants should note that
there are large parts of the UK<BR>> where there are no suitable FM
frequencies available. This is mainly<BR>> in major towns and
cities.<BR>> <BR>> Small scale radio is highly valued<BR>>
+++++++++++++++++++++++++<BR>> Recent Ofcom research reveals that these
stations are highly valued by<BR>> listeners, offering unique benefits that
cannot be delivered through<BR>> other media. According to listeners, being
informed and keeping<BR>> up-to-date is one of the most useful things about
small scale local<o:p></o:p></P></DIV></DIV>
<P class=MsoNormal>> radio stations. They are the prefer red source for
local information,<o:p></o:p></P>
<DIV>
<DIV>
<P class=MsoNormal><BR>> with 8 out of 10 listeners tuning into their local
radio station first<BR>> before any other media to find out what is going
on in their local<BR>> area.<BR>> <BR>> Regions and
timetable:<BR>> +++++++++++++++++<BR>> 1 South west England and
Wales<BR>> Open: Friday 1 April 2011<BR>> Close: Thursday 21 July
2011<BR>> 2 Scotland<BR>> Open: End of 2011<BR>> Close: 3 months
after opening date<BR>> 3 Northern Ireland<BR>> Open: First half
2012<BR>> Close: 3 months after opening date<BR>> 4 Northeast England
and Cumbria<BR>> Open: Second half 2012<BR>> Close: 3 months after
opening date<BR>> 5 Yorkshire and the Humber and the north west of
England<BR>> Open: First half 2013<BR>> Close: 3 months after opening
date<BR>> 6 West Midlands, East Midlands (including Lincolnshire) and the
east<BR>> of England<BR>> Open: Second half 2013<BR>> Close: 3 months
after opening date<o:p></o:p></P></DIV></DIV>
<P class=MsoNormal><B>> 7 South east England<o:p></o:p></B></P>
<DIV>
<DIV>
<P class=MsoNormal><B><BR>> Open: First half 2014<BR>> Close: 3 months
after opening date<BR>> <BR>> The full statement is available
here:<BR>> <A
href="http://licensing.ofcom.org.uk/radio-broadcast-licensing/community-radio/apply-for-licence/"
target=_blank>http://licensing.ofcom.org.uk/radio-broadcast-licensing/community-radio/apply-for-licence/</A><BR>>
<BR>> Source: <A
href="http://media.ofcom.org.uk/2011/04/01/ofcom-launches-new-round-of-community-radio-licensing/"
target=_blank>http://media.ofcom.org.uk/2011/04/01/ofcom-launches-new-round-of-community-radio-licensing/</A><BR>>
<BR>> \\<BR>> <BR>> Community Media Association<BR>> -- <BR>>
<A href="http://www.commedia.org.uk/"
target=_blank>http://www.commedia.org.uk/</A><BR>> <A
href="http://twitter.com/community_media"
target=_blank>http://twitter.com/community_media</A><BR>> <A
href="https://www.facebook.com/CommunityMediaAssociation"
target=_blank>https://www.facebook.com/CommunityMediaAssociation</A><o:p></o:p></B></P></DIV></DIV>
<P class=MsoNormal><B>> Canstream Internet Radio &a mp; Video: <A
href="http://www.canstream.co.uk/"
target=_blank>http://www.canstream.co.uk/</A><o:p></o:p></B></P>
<DIV>
<P class=MsoNormal><B><BR>>
_______________________________________________<BR>> <BR>> Reply - <A
href="mailto:cma-l@commedia.org.uk"
target=_blank>cma-l@commedia.org.uk</A><BR>> <BR>> The cma-l mailing
list is a members' service provided by the Community Media Association - <A
href="http://www.commedia.org.uk"
target=_blank>http://www.commedia.org.uk</A><BR>> Twitter: <A
href="http://twitter.com/community_media"
target=_blank>http://twitter.com/community_media</A><BR>> <A
href="http://www.facebook.com/CommunityMediaAssociation"
target=_blank>http://www.facebook.com/CommunityMediaAssociation</A><BR>>
Canstream Internet Radio & Video: <A href="http://www.canstream.co.uk/"
target=_blank>http://www.canstream.co.uk/</A><BR>>
_______________________________________________<BR>> <BR>> Mailing list
guidelines: <A
href="http://www.commedia.org.uk/about/cma-email-lists/email-list-guidelines/"
target=_blank>http://www.commedia.org.uk/about/cma-email-lists/email-list-guideli
nes/</A><BR>> _______________________________________________<BR>>
<BR>> To unsubscribe or manage your CMA-L mailing list subscription please
visit:<BR>> <A href="http://mailman.commedia.org.uk/mailman/listinfo/cma-l"
target=_blank>http://mailman.commedia.org.uk/mailman/listinfo/cma-l</A><o:p></o:p></B></P></DIV></DIV>
<P class=MsoNormal>!DSPAM:23,4d99ab23253421683513917! <o:p></o:p></P></DIV>
<P style="MARGIN-BOTTOM: 12pt"
class=MsoNormal><BR>_______________________________________________<BR><BR>Reply
- <A href="mailto:cma-l@commedia.org.uk">cma-l@commedia.org.uk</A><BR><BR>The
cma-l mailing list is a members' service provided by the Community Media
Association - <A href="http://www.commedia.org.uk"
target=_blank>http://www.commedia.org.uk</A><BR>Twitter: <A
href="http://twitter.com/community_media"
target=_blank>http://twitter.com/community_media</A><BR><A
href="http://www.facebook.com/CommunityMediaAssociation"
target=_blank>http://www.facebook.com/CommunityMediaAssociation</A><BR>Canstream
Internet Radio & Video: <A href="http://www.canstream.co.uk/"
target=_blank>http://www.canstream.co.uk/</A><BR>_______________________________________________<BR><BR>Mailing
list guidelines: <A
href="http://www.commedia.org.uk/about/cma-email-lists/email-list-guidelines/"
target=_blank>http://www.commedia.org.uk/about/cma-email-lists/email-list-guidelines/</A><BR>_______________________________________________<BR><BR>To
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