[comradio-l] Life FM Wins Best Local Radio Station in London

[Gabriella Incalza Kaplanova]

OFFICIAL LIFE FM PRESS RELEASE

LIFE FM WINS BEST LOCAL RADIO STATION IN LONDON

Life FM has been awarded The Nations & Regions Awards 2008 London Branch 
and nominated for the Sony Radio Academy Awards Station of The Year.

The Nations & Regions Awards 2008 are the opportunity for stations with 
a TSA under 300,000 to qualify for the 2009 Sony Radio Academy Awards 
Station of the Year.

The Radio Academy Judges described Life FM "as a community radio station 
which seems entirely at ease with itself because, first and foremost, it 
knows and understands its target audience".

The judges felt that the output they heard demonstrated that it is 
possible to achieve high level of local awareness without sounding 
parochial – citing, as the best example of this, a feature called 
'Battle of the Brands', which pitted local businesses against each other 
for a chance to win some free advertising: the judges felt that this was 
an excellent mechanic for building listener loyalty, and very well executed.

The judges were also impressed by "the standard of the on air 
presentation, the station sound, and by the written submission that 
accompanied the Life FM entry".

Life FM Station Manager Gabriella Incalza Kaplanova, collecting the 
Award on the 19th November 2008, says of the achievement “This is the 
culmination of a very special year and this award is a testament to the 
commitment of everybody who has worked so hard and volunteered their 
time and efforts. This award means so much to us who strive every day to 
put community radio on the map”.

BANG Edutainment's CEO Jennifer Ogole "We are proud to get this award 
and the recognition for the hard work of everyone involved in the 
station. This award shows that there is so much talent at a community 
level but a lack of opportunities in the radio industries. It also 
highlights the positive role community radio stations can play in local 
communities.  Community radio needs recognition by the government, local 
councils and the public as tool in promoting cohesion, supporting local 
services and a viable route for those who want to become professional 
broadcasters".


Editor's Note:

Life FM, soon to be known as BANG Radio, is a community radio station 
based in Harlesden. Life FM broadcasts in Brent on 103.6 and online at 
http://www.lifefm.org.uk

Life FM is BANG Edutainment's radio station. BANG works with 
disadvantaged and marginalised people; particularly young, minority 
ethnic people to positively improve their life chances. It develops and 
delivers training projects designed to raise aspirations and motivation, 
improve Life Skills and employability skills and support the positive 
re-integration or progression of users into education, training and/or 
employment.

BANG has set up 4 community radio stations in London and through these 
offers opportunities for volunteering and training.

For more information, contact Gabriella Incalza on 0208 963 9568 
gabriella at lifefm.org.uk Photographs available upon request

CHECK OUT LIFE FM's BANGIN' NEW WEBSITE: http://www.lifefm.org.uk/