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<p>We are in serious danger here of being overwhelmed by Gobbledegook as opposed to the principle of the Crystalmark.<br>
Is <span style="font-size: 12pt;">Matt Hancock really the "Minister for Digital"?<br>
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<p><span style="font-size: 12pt;">Forgive me - but can you be a Minister for an adjective?</span></p>
<p><span style="font-size: 12pt;">And we are now intended to believe that "Culture is Digital" - are we?</span></p>
<p><span style="font-size: 12pt;">Why this blind Lemming-like rush to anything that has the tag "digital"?</span></p>
<p><span style="font-size: 12pt;"><br>
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<p><span style="font-size: 12pt;">I really do think that </span><span style="font-size: 12pt;">we need a proper
</span>comprehensible<span style="font-size: 12pt;"> translation of this piece for those of us who use and speak normal every-day English.<br>
Thank you</span></p>
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<div id="divRplyFwdMsg" dir="ltr"><font face="Calibri, sans-serif" color="#000000" style="font-size:11pt"><b>From:</b> cma-l-bounces@mailman.commedia.org.uk <cma-l-bounces@mailman.commedia.org.uk> on behalf of CMA-L <cma-l@commedia.org.uk><br>
<b>Sent:</b> 03 April 2017 13:44<br>
<b>To:</b> cma-l@commedia.org.uk<br>
<b>Subject:</b> [cma-l] #CultureIsDigital</font>
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<div>Matt Hancock, Minister for both Digital and Culture, has today launched a new Culture is Digital project with a conversation between Government and both tech and the cultural world about how to push this synergy further.</div>
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<div>This project builds on a commitment in the Culture White Paper to review the digitisation of our public collections and the enhancement of the online cultural experience. In the recently published Digital Strategy, the Government made commitments to driving
digital skills, increasing digital participation and unlocking the power of data.</div>
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<div>The Government also stated a clear ambition for the UK to be the best country in the world to launch and grow a digital business and to trial innovative technology. Alongside this, there is an ongoing commitment to artistic and cultural excellence which
is the envy of the world.</div>
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<div>Matt Hancok wants to look more closely at "creating hybrid content, mixing traditional story-telling techniques with emerging technologies". This requires an ongoing dialogue so artists and creative industries know of opportunities as they arise and the
digital sector can realise the full potential of each innovation.</div>
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<div>This initiative has four key themes:<br>
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<li>Content Infrastructure: Ensuring the digitisation of collections, aggregation, interoperability and knowledge are in place for digital accessibility to thrive.<br>
</li><li>Cultural content and technology: Enabling new formats and mediums for cultural production, experiences and art forms.<br>
</li><li>Access and Participation: Supporting new forms of cultural and digital participation and boost community engagement in culture through digital distribution and content.<br>
</li><li>Digital skills, IP and business models in cultural organisations: Supporting cultural organisations to develop the right digital skills and capability to drive innovation and resilience.<br>
</li></ul>
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<div>More here:</div>
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<a href="http://dcmsblog.uk/2017/04/cultureisdigital/">http://dcmsblog.uk/2017/04/cultureisdigital/</a>
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<div>Community Media Association</div>
<div>-- <br>
<a href="http://www.commedia.org.uk/" target="_blank">http://www.commedia.org.uk/</a><br>
<a href="http://twitter.com/community_media" target="_blank">http://twitter.com/community_media</a><br>
<a href="https://www.facebook.com/CommunityMediaAssociation" target="_blank">https://www.facebook.com/CommunityMediaAssociation</a><br>
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Canstream Internet Radio & Video<br>
<a href="http://www.canstream.co.uk/" target="_blank">http://www.canstream.co.uk/</a><br>
<a href="https://twitter.com/canstream" target="_blank">https://twitter.com/canstream</a></div>
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