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</o:shapelayout></xml><![endif]--></head><body bgcolor=white lang=EN-GB link=blue vlink=purple><div class=WordSection1><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D;mso-fareast-language:EN-US'>There may be plenty of available spectrum Ian, but I guess there is limited bandwidth in the sense that under the present regime in most areas only a limited number of multiplexes are seen as commercially viable, and a standard DAB multiplex makes poor use of the spectrum in terms of the limited number of radio services it can carry. At the same time the multiplexes have owners/gatekeepers who want to make a lot of money from them.<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D;mso-fareast-language:EN-US'><o:p>&nbsp;</o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D;mso-fareast-language:EN-US'>As I think I wrote a couple of years back, Ofcom and the BBC badly let down British radio listeners by wimping out and not starting a phased migration to DAB+ when the time was right about 5-8 years ago. The cost of running a DAB+ multiplex is pretty much the same as running a DAB one, but has far more channel capacity and flexibility.<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D;mso-fareast-language:EN-US'><o:p>&nbsp;</o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D;mso-fareast-language:EN-US'>Alex<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#1F497D;mso-fareast-language:EN-US'><o:p>&nbsp;</o:p></span></p><div><div style='border:none;border-top:solid #E1E1E1 1.0pt;padding:3.0pt 0cm 0cm 0cm'><p class=MsoNormal><b><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif'>From:</span></b><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif'> cma-l-bounces@mailman.commedia.org.uk [mailto:cma-l-bounces@mailman.commedia.org.uk] <b>On Behalf Of </b>Ian Hickling<br><b>Sent:</b> 04 April 2017 15:11<br><b>To:</b> cma-l@mailman.commedia.org.uk<br><b>Subject:</b> Re: [cma-l] #CultureIsDigital<o:p></o:p></span></p></div></div><p class=MsoNormal><o:p>&nbsp;</o:p></p><div id=divtagdefaultwrapper><p><span style='color:black'><o:p>&nbsp;</o:p></span></p><p><span style='color:black'>Thanks Alan.<br>The &quot;limited supply of bandwidth&quot; is an utter&nbsp;falsehood - sorry.<br>There are 38 channels available - 7A to 13F - which follow the heritage&nbsp;allocations for European marine VHF channels in &nbsp;Band III from 174 to 240 MHz - see the chart attached and&nbsp;here:&nbsp;<a href="https://en.wikipedia.org/wiki/Very_high_frequency#/media/File:VHF_Usage.svg" id=LPlnk913409>https://en.wikipedia.org/wiki/Very_high_frequency#/media/File:VHF_Usage.svg</a><br><br>Agreed, there are other (mostly analogue - which won't be affected by digital data) services in that part of the spectrum which may not be able&nbsp;to migrate, but depending on&nbsp;location there is more spectrum available than we shall ever need. The problem is, as with Band II analogue spectrum allocation, the human inertia required to carry out the work.<o:p></o:p></span></p><p><span style='color:black'>The high costs you refer to&nbsp;are dictated by the big groups because legislation allows them free rein to be as greedy as they wish.<br>Your radio &quot;back channel&quot; concept is also a non-starter with RF propagation because it requires the receiver to have a transmission function with a&nbsp;system to collect the data - which is not at all feasible within this level&nbsp;of technology.<br>The&nbsp;words are &nbsp;good&nbsp;- the concept is sky pie - sorry!<o:p></o:p></span></p><p><span style='color:black'><o:p>&nbsp;</o:p></span></p><div id=Signature><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><span style='font-family:"Calibri",sans-serif;color:#222222'>Ian Hickling</span><span style='color:#444444'><o:p></o:p></span></p></div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><span style='font-family:"Calibri",sans-serif;color:#222222'>Partner</span><span style='font-family:"Calibri",sans-serif;color:#444444'><br><br><a href="http://www.transplanuk.com/" target="_blank" id=LPNoLP><span style='color:#1155CC;text-decoration:none'><img border=0 id="ecx_x005f_x0000_i1025" src="https://ci4.googleusercontent.com/proxy/2SkDsnIzSZgRbNnNKBSiwxiFhFQWRGV55mTjVL23fulnJpstZmYxeKrrYefY4qxiSgkMrAETld64XINLXCsujE_zI5gAsQyWeCWvHixcrNYtar3Sij4YlVBgN2NSQ-n2DsgZvrnpWZlfwCQ=s0-d-e1-ft#http://www.transplanuk.com/wp-content/uploads/2014/07/transplan_UK_weblogo_190x60.png"></span></a></span><span style='color:#444444'><o:p></o:p></span></p><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><i><span style='font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222'>Office: 016 3557 8435&nbsp;&nbsp;(07h to 22h GTS)</span></i><span style='color:#444444'><o:p></o:p></span></p></div><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><i><span style='font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222'>Car: 075 3098 0115 (only responds when driving)</span></i><span style='color:#444444'><o:p></o:p></span></p></div><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><i><span style='font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222'>6 Horn Street, Compton, NEWBURY, RG20 6QS</span></i><span style='color:#444444'><o:p></o:p></span></p></div></div></div><div class=MsoNormal align=center style='text-align:center'><hr size=3 width="98%" align=center></div><div id=divRplyFwdMsg><p class=MsoNormal><b><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>From:</span></b><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'> <a href="mailto:cma-l-bounces@mailman.commedia.org.uk">cma-l-bounces@mailman.commedia.org.uk</a> &lt;<a href="mailto:cma-l-bounces@mailman.commedia.org.uk">cma-l-bounces@mailman.commedia.org.uk</a>&gt; on behalf of Alan Coote &lt;<a href="mailto:alan.coote@5digital.co.uk">alan.coote@5digital.co.uk</a>&gt;<br><b>Sent:</b> 04 April 2017 11:21:51<br><b>To:</b> <a href="mailto:cma-l@mailman.commedia.org.uk">cma-l@mailman.commedia.org.uk</a><br><b>Subject:</b> Re: [cma-l] #CultureIsDigital</span> <o:p></o:p></p><div><p class=MsoNormal>&nbsp;<o:p></o:p></p></div></div><div><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>I agree about taking stock – take a look at decision loops - OODA and others;<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'><o:p>&nbsp;</o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>Covered here on Let’s Talk Business <a href="https://soundcloud.com/letstalkbusiness/ltb-210-ways-of-making-sure-youre-paid-in-full-and-on-time">https://soundcloud.com/letstalkbusiness/ltb-210-ways-of-making-sure-youre-paid-in-full-and-on-time</a><o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'><o:p>&nbsp;</o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>It’s hard to conceive not having all the broadcast platforms we do. My favourite by far is DRM but let’s not start that debate. </span><span style='font-size:11.0pt;font-family:"Segoe UI Symbol",sans-serif;mso-fareast-language:EN-US'>☺</span><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'> <o:p></o:p></span></p><div><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'><o:p>&nbsp;</o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>The UK was at the vanguard of digital radio in the mid 90s but lost its way. The limited supply of bandwidth still causes high costs today. The ‘fear of loss’ for stations who jumped to digital means they have been saddled with high carriage charges which (possibly naively) may have been put into more local content. &nbsp;&nbsp;&nbsp;&nbsp;<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'><o:p>&nbsp;</o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>I think the biggest change to radio is yet to come when the system is a closed loop - that is to say when stations can identify, using a back-channel, who is listening and where in real time. Currenty only possible on plaftorms like Sky and RadioPlayer. <o:p></o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'><o:p>&nbsp;</o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Kind Regards<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Alan<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>&nbsp;<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Alan Coote<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Email -&nbsp;<a href="mailto:alan.coote@5digital.co.uk"><span style='color:purple'>alan.coote@MonogramMedia.co.uk</span></a><o:p></o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Phone - 0800 949 6655<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Mobile - 07801 518858<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Twitter -&nbsp;</span><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#6B006D'><a href="http://www.twitter.com/TheAlanCoote">@TheAlanCoote</a></span><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>&nbsp;<o:p></o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'><o:p>&nbsp;</o:p></span></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Twitter -&nbsp;<a href="http://www.twitter.com/TheAlanCoote"><span style='color:#6B006D'>@LTBShow</span></a><o:p></o:p></span></p></div><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Web -&nbsp;</span><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#6B006D'><a href="http://www.5digital.co.uk/">http://www.LetsTalkBusinessOnline.com</a></span><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'><o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'><o:p>&nbsp;</o:p></span></p><div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0cm 0cm 0cm'><p class=MsoNormal><b><span style='font-family:"Calibri",sans-serif;color:black'>From: </span></b><span style='font-family:"Calibri",sans-serif;color:black'>&lt;<a href="mailto:cma-l-bounces@mailman.commedia.org.uk">cma-l-bounces@mailman.commedia.org.uk</a>&gt; on behalf of &quot;<a href="mailto:transplanfm@hotmail.com">transplanfm@hotmail.com</a>&quot; &lt;<a href="mailto:transplanfm@hotmail.com">transplanfm@hotmail.com</a>&gt;<br><b>Reply-To: </b>&quot;<a href="mailto:cma-l@mailman.commedia.org.uk">cma-l@mailman.commedia.org.uk</a>&quot; &lt;<a href="mailto:cma-l@mailman.commedia.org.uk">cma-l@mailman.commedia.org.uk</a>&gt;<br><b>Date: </b>Tuesday, 4 April 2017 at 11:25<br><b>To: </b>&quot;<a href="mailto:cma-l@mailman.commedia.org.uk">cma-l@mailman.commedia.org.uk</a>&quot; &lt;<a href="mailto:cma-l@mailman.commedia.org.uk">cma-l@mailman.commedia.org.uk</a>&gt;<br><b>Subject: </b>Re: [cma-l] #CultureIsDigital<o:p></o:p></span></p></div><div><p class=MsoNormal><o:p>&nbsp;</o:p></p></div><div id=divtagdefaultwrapper><p><span style='color:black'><o:p>&nbsp;</o:p></span></p><p><span style='color:black'>Nothing wrong with standing still occasionally Alan.<br>Looking around you at the&nbsp;others<o:p></o:p></span></p><p><span style='color:black'>Seeing which are progressing - and&nbsp;which appear to be&nbsp;making fools of themselves.<br>Present company excepted of course<o:p></o:p></span></p><p><span style='color:black'>If it ain't broke - don't try to&nbsp;fix it.<br>Adopt - Adapt - Improve.<o:p></o:p></span></p><p><span style='color:black'>Look at where rushing has got us -&nbsp;<o:p></o:p></span></p><p><span style='color:black'>Six different digital radio delivery platforms - each&nbsp;incompatible with the others:<br>Radio via&nbsp;</span><span style='font-family:"Calibri",sans-serif;color:black'>terrestrial digital D</span><span style='color:black'>AB<o:p></o:p></span></p><p><span style='font-family:"Calibri",sans-serif;color:black'>Radio via&nbsp;terrestrial digital DAB +</span><span style='color:black'><br>Radio via the&nbsp;terrestrial digital&nbsp;TV system<o:p></o:p></span></p><p><span style='font-family:"Calibri",sans-serif;color:black'>Radio via the satellite digital&nbsp;TV system</span><span style='color:black'><o:p></o:p></span></p><p><span style='color:black'>Radio via the digital&nbsp;mobile phone networks<o:p></o:p></span></p><p><span style='color:black'>Radio via the&nbsp;digital cable system<br>Matt Hancock says he&nbsp;wants the&nbsp;UK to be a world leader?<br>That would be nice.<br>Because at the moment we seem particularly good at finding blind alleys and not wanting to turn round and find the light again.<o:p></o:p></span></p><p><span style='color:black'><o:p>&nbsp;</o:p></span></p><p><span style='color:black'>Sorry - I seem to have morphed into Mr H Dumpty.<o:p></o:p></span></p><p><span style='color:black'><o:p>&nbsp;</o:p></span></p><div id=Signature><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><span style='font-family:"Calibri",sans-serif;color:#222222'>Ian Hickling</span><span style='color:#444444'><o:p></o:p></span></p></div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><span style='font-family:"Calibri",sans-serif;color:#222222'>Partner</span><span style='font-family:"Calibri",sans-serif;color:#444444'><br><br><a href="http://www.transplanuk.com/" target="_blank"><span style='color:#1155CC;text-decoration:none'><img border=0 width=190 height=60 id="_x0000_i1027" src="https://ci4.googleusercontent.com/proxy/2SkDsnIzSZgRbNnNKBSiwxiFhFQWRGV55mTjVL23fulnJpstZmYxeKrrYefY4qxiSgkMrAETld64XINLXCsujE_zI5gAsQyWeCWvHixcrNYtar3Sij4YlVBgN2NSQ-n2DsgZvrnpWZlfwCQ=s0-d-e1-ft#http://www.transplanuk.com/wp-content/uploads/2014/07/transplan_"></span></a></span><span style='color:#444444'><o:p></o:p></span></p><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><i><span style='font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222'>Office: 016 3557 8435&nbsp;&nbsp;(07h to 22h GTS)</span></i><span style='color:#444444'><o:p></o:p></span></p></div><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><i><span style='font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222'>Car: 075 3098 0115 (only responds when driving)</span></i><span style='color:#444444'><o:p></o:p></span></p></div><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><i><span style='font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222'>6 Horn Street, Compton, NEWBURY, RG20 6QS</span></i><span style='color:#444444'><o:p></o:p></span></p></div></div></div><div class=MsoNormal align=center style='text-align:center'><hr size=2 width="98%" align=center></div><div id=divRplyFwdMsg><p class=MsoNormal><b><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>From:</span></b><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'> <a href="mailto:cma-l-bounces@mailman.commedia.org.uk">cma-l-bounces@mailman.commedia.org.uk</a> &lt;<a href="mailto:cma-l-bounces@mailman.commedia.org.uk">cma-l-bounces@mailman.commedia.org.uk</a>&gt; on behalf of Alan Coote &lt;<a href="mailto:alan.coote@5digital.co.uk">alan.coote@5digital.co.uk</a>&gt;<br><b>Sent:</b> 04 April 2017 09:05:10<br><b>To:</b> <a href="mailto:cma-l@mailman.commedia.org.uk">cma-l@mailman.commedia.org.uk</a><br><b>Subject:</b> Re: [cma-l] #CultureIsDigital</span> <o:p></o:p></p><div><p class=MsoNormal>&nbsp;<o:p></o:p></p></div></div><div><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>‘Why this blind Lemming-like rush to anything that has the tag &quot;digital&quot;?’</span><o:p></o:p></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>&nbsp;</span><o:p></o:p></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>Not lemming like, but because standing still isn’t an option. You’ll effectively be going backwards.</span><o:p></o:p></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>&nbsp;</span><o:p></o:p></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>Research:</span><o:p></o:p></p><p class=MsoListParagraph style='text-indent:-18.0pt;mso-list:l1 level1 lfo2'><![if !supportLists]><span style='font-family:Symbol'><span style='mso-list:Ignore'>?<span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </span></span></span><![endif]><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>35% of UK jobs will be automated away in around 15 years - Frey and Osborne, Oxford University.</span><o:p></o:p></p><p class=MsoListParagraph style='text-indent:-18.0pt;mso-list:l1 level1 lfo2'><![if !supportLists]><span style='font-family:Symbol'><span style='mso-list:Ignore'>?<span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </span></span></span><![endif]><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>UK jobs under £30K are 5x more likely to be automated – Deloitte.</span><o:p></o:p></p><p class=MsoListParagraph style='text-indent:-18.0pt;mso-list:l1 level1 lfo2'><![if !supportLists]><span style='font-family:Symbol'><span style='mso-list:Ignore'>?<span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </span></span></span><![endif]><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>Rate of [digital] transformation is 10x faster and 300x the scale of the industrial revolution. Put another way, that’s 3,000x the impact of the industrial revolution – CAP Gemini / BBC News Report</span><o:p></o:p></p><div><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Digital technology is an enabler for new products and services and the underlying busy model through which they are delivered. However, their hasn’t ever been a case where the introduction of technology hasn’t also meant a change in human behaviour. </span><o:p></o:p></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>This is why we’ve been talking a lot about it on Let’s Talk Business over the past couple of years. </span><o:p></o:p></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Kind Regards</span><o:p></o:p></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Alan</span><o:p></o:p></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Alan Coote</span><o:p></o:p></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Email -&nbsp;<a href="mailto:alan.coote@5digital.co.uk"><span style='color:purple'>alan.coote@MonogramMedia.co.uk</span></a></span><o:p></o:p></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Phone - 0800 949 6655</span><o:p></o:p></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Mobile - 07801 518858</span><o:p></o:p></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Twitter -&nbsp;</span><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#6B006D'><a href="http://www.twitter.com/TheAlanCoote">@TheAlanCoote</a></span><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p><p class=MsoNormal><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Twitter -&nbsp;<a href="http://www.twitter.com/TheAlanCoote"><span style='color:#6B006D'>@LTBShow</span></a></span><o:p></o:p></p></div><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>Web -&nbsp;</span><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:#6B006D'><a href="http://www.5digital.co.uk/">http://www.LetsTalkBusinessOnline.com</a></span><o:p></o:p></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;mso-fareast-language:EN-US'>&nbsp;</span><o:p></o:p></p><div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0cm 0cm 0cm'><p class=MsoNormal><b><span style='font-family:"Calibri",sans-serif;color:black'>From: </span></b><span style='font-family:"Calibri",sans-serif;color:black'>&lt;<a href="mailto:cma-l-bounces@mailman.commedia.org.uk">cma-l-bounces@mailman.commedia.org.uk</a>&gt; on behalf of &quot;<a href="mailto:transplanfm@hotmail.com">transplanfm@hotmail.com</a>&quot; &lt;<a href="mailto:transplanfm@hotmail.com">transplanfm@hotmail.com</a>&gt;<br><b>Reply-To: </b>&quot;<a href="mailto:cma-l@mailman.commedia.org.uk">cma-l@mailman.commedia.org.uk</a>&quot; &lt;<a href="mailto:cma-l@mailman.commedia.org.uk">cma-l@mailman.commedia.org.uk</a>&gt;<br><b>Date: </b>Tuesday, 4 April 2017 at 08:36<br><b>To: </b>&quot;<a href="mailto:cma-l@mailman.commedia.org.uk">cma-l@mailman.commedia.org.uk</a>&quot; &lt;<a href="mailto:cma-l@mailman.commedia.org.uk">cma-l@mailman.commedia.org.uk</a>&gt;<br><b>Subject: </b>[cma-l] #CultureIsDigital</span><o:p></o:p></p></div><div><p class=MsoNormal>&nbsp;<o:p></o:p></p></div><div id=divtagdefaultwrapper><p><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p><p><span style='font-family:"Calibri",sans-serif;color:black'>We are in serious danger here of being overwhelmed by Gobbledegook as opposed &nbsp;to the principle of the&nbsp;Crystalmark.<br>Is&nbsp;Matt Hancock really the &nbsp;&quot;Minister for Digital&quot;?</span><o:p></o:p></p><p><span style='font-family:"Calibri",sans-serif;color:black'>Forgive me - but can you be a&nbsp;Minister for an adjective?</span><o:p></o:p></p><p><span style='font-family:"Calibri",sans-serif;color:black'>And we are now intended &nbsp;to believe that &quot;Culture is Digital&quot; - are we?</span><o:p></o:p></p><p><span style='font-family:"Calibri",sans-serif;color:black'>Why this blind Lemming-like rush to anything that has the tag &quot;digital&quot;?</span><o:p></o:p></p><p><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p><p><span style='font-family:"Calibri",sans-serif;color:black'>I really do think that&nbsp;we need a proper comprehensible&nbsp;translation of this piece for those of us who use and speak normal every-day English.<br>Thank you</span><o:p></o:p></p><p><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p><div id=Signature><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><span style='font-family:"Calibri",sans-serif;color:#222222'>Ian Hickling</span><o:p></o:p></p></div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><span style='font-family:"Calibri",sans-serif;color:#222222'>Partner</span><span style='font-family:"Calibri",sans-serif;color:#444444'><br><br><a href="http://www.transplanuk.com/" target="_blank"><span style='color:#1155CC;text-decoration:none'><img border=0 width=190 height=60 id="ecx_x005f_x005f_x005f_x0000_i1025" src="https://ci4.googleusercontent.com/proxy/2SkDsnIzSZgRbNnNKBSiwxiFhFQWRGV55mTjVL23fulnJpstZmYxeKrrYefY4qxiSgkMrAETld64XINLXCsujE_zI5gAsQyWeCWvHixcrNYtar3Sij4YlVBgN2NSQ-n2DsgZvrnpWZlfwCQ=s0-d-e1-ft#http://www.transplanuk.com/wp-content/uploads/2014/07/transplan_"></span></a></span><o:p></o:p></p><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><i><span style='font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222'>Office: 016 3557 8435&nbsp;&nbsp;(07h to 22h GTS)</span></i><o:p></o:p></p></div><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><i><span style='font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222'>Car: 075 3098 0115 (only responds when driving)</span></i><o:p></o:p></p></div><div><p class=ecxmsonormal style='line-height:17.05pt;background:white'><i><span style='font-size:10.0pt;font-family:"Arial",sans-serif;color:#222222'>6 Horn Street, Compton, NEWBURY, RG20 6QS</span></i><o:p></o:p></p></div></div><p class=MsoNormal style='margin-bottom:12.0pt'><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p><div><div class=MsoNormal align=center style='text-align:center'><span style='font-family:"Calibri",sans-serif;color:black'><hr size=2 width="98%" align=center></span></div><div id=divRplyFwdMsg><p class=MsoNormal><b><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'>From:</span></b><span style='font-size:11.0pt;font-family:"Calibri",sans-serif;color:black'> <a href="mailto:cma-l-bounces@mailman.commedia.org.uk">cma-l-bounces@mailman.commedia.org.uk</a> &lt;<a href="mailto:cma-l-bounces@mailman.commedia.org.uk">cma-l-bounces@mailman.commedia.org.uk</a>&gt; on behalf of CMA-L &lt;<a href="mailto:cma-l@commedia.org.uk">cma-l@commedia.org.uk</a>&gt;<br><b>Sent:</b> 03 April 2017 13:44<br><b>To:</b> <a href="mailto:cma-l@commedia.org.uk">cma-l@commedia.org.uk</a><br><b>Subject:</b> [cma-l] #CultureIsDigital</span><span style='font-family:"Calibri",sans-serif;color:black'> </span><o:p></o:p></p><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p></div></div><div><div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>Matt Hancock,&nbsp;Minister for both Digital and Culture, has today&nbsp;launched a new Culture is Digital project with a conversation between Government and both tech and the cultural world about how to push this synergy further.</span><o:p></o:p></p></div><div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>This project builds on a commitment in the Culture White Paper to review the digitisation of our public collections and the enhancement of the online cultural experience. In the recently published Digital Strategy, the Government made commitments to driving digital skills, increasing digital participation and unlocking the power of data.</span><o:p></o:p></p></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>The Government also stated a clear ambition for the UK to be the best country in the world to launch and grow a digital business and to trial innovative technology. Alongside this, there is an ongoing commitment to artistic and cultural excellence which is the envy of the world.</span><o:p></o:p></p></div></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>Matt Hancok wants to look more closely at &quot;creating hybrid content, mixing traditional story-telling techniques with emerging technologies&quot;. This requires an ongoing dialogue so artists and creative industries know of opportunities as they arise and the digital sector can realise the full potential of each innovation.</span><o:p></o:p></p></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>This initiative has four key themes:</span><o:p></o:p></p></div><div><div><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;margin-left:36.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo4'><![if !supportLists]><span style='font-size:10.0pt;font-family:Symbol;color:black'><span style='mso-list:Ignore'>?<span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </span></span></span><![endif]><span style='font-family:"Calibri",sans-serif;color:black'>Content Infrastructure: Ensuring the digitisation of collections, aggregation, interoperability and knowledge are in place for digital accessibility to thrive.</span><span style='color:black'><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;margin-left:36.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo4'><![if !supportLists]><span style='font-size:10.0pt;font-family:Symbol;color:black'><span style='mso-list:Ignore'>?<span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </span></span></span><![endif]><span style='font-family:"Calibri",sans-serif;color:black'>Cultural content and technology: Enabling new formats and mediums for cultural production, experiences and art forms.</span><span style='color:black'><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;margin-left:36.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo4'><![if !supportLists]><span style='font-size:10.0pt;font-family:Symbol;color:black'><span style='mso-list:Ignore'>?<span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </span></span></span><![endif]><span style='font-family:"Calibri",sans-serif;color:black'>Access and Participation: Supporting new forms of cultural and digital participation and boost community engagement in culture through digital distribution and content.</span><span style='color:black'><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;margin-left:36.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo4'><![if !supportLists]><span style='font-size:10.0pt;font-family:Symbol;color:black'><span style='mso-list:Ignore'>?<span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </span></span></span><![endif]><span style='font-family:"Calibri",sans-serif;color:black'>Digital skills, IP and business models in cultural organisations: Supporting cultural organisations to develop the right digital skills and capability to drive innovation and resilience.</span><span style='color:black'><o:p></o:p></span></p></div></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>More here:</span><o:p></o:p></p></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p></div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'><a href="http://dcmsblog.uk/2017/04/cultureisdigital/">http://dcmsblog.uk/2017/04/cultureisdigital/</a> </span><o:p></o:p></p><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>\\</span><o:p></o:p></p></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p></div><div><div><div><div><div><div><div><div><div><div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>Community Media Association</span><o:p></o:p></p></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>--&nbsp;<br><a href="http://www.commedia.org.uk/" target="_blank">http://www.commedia.org.uk/</a><br><a href="http://twitter.com/community_media" target="_blank">http://twitter.com/community_media</a><br><a href="https://www.facebook.com/CommunityMediaAssociation" target="_blank">https://www.facebook.com/CommunityMediaAssociation</a><br><br>Canstream Internet Radio &amp; Video<br><a href="http://www.canstream.co.uk/" target="_blank">http://www.canstream.co.uk/</a><br><a href="https://twitter.com/canstream" target="_blank">https://twitter.com/canstream</a></span><o:p></o:p></p></div></div></div></div></div></div></div></div></div></div><div><p class=MsoNormal><span style='font-family:"Calibri",sans-serif;color:black'>&nbsp;</span><o:p></o:p></p></div></div></div></div></div></div><p class=MsoNormal>_______________________________________________ Reply - <a href="mailto:cma-l@commedia.org.uk">cma-l@commedia.org.uk</a> The cma-l mailing list is a members' service provided by the Community Media Association - <a href="http://www.commedia.org.uk">http://www.commedia.org.uk</a> Twitter: <a href="http://twitter.com/community_media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