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<p class="MsoNormal"><b style>To CMA Members</b></p><p class="MsoNormal"><b style><br></b></p>
<p class="MsoNormal"><b style><u>RE: BBC CMA Media
Day</u></b></p>
<p class="MsoNormal"><br></p><p class="MsoNormal">I am aware that many of our members have been contacted by
their local BBC stations to get the ball rolling on this exciting project which
is the first time the CMA and BBC will work together on a national pilot. This
will build on the good relationships that have already developed in many parts
of the country between local BBC stations and community media organisations. As
we look to forming closer relationships with the BBC this scheme is designed to
raise awareness of the value of the community and BBC broadcast sectors to each
other as we all go about the business of public service broadcasting.</p>
<p class="MsoNormal"><br></p><p class="MsoNormal">To my mind the value to both networks of closer partnerships
can be summarised as:</p>
<ul><li><span style><span style><span style="font:7pt "Times New Roman""></span></span></span>The BBC has good facilities, journalist and
broadcasting expertise that can be of great benefit to the work of our members.<br><br></li><li><span style><span style><span style="font:7pt "Times New Roman""></span></span></span>Community broadcaster’s capacity for generating
local stories as well as capabilities for community and local audience
engagement should be, and in some cases is, of interest to enhancing the BBC
local remit.<br><br></li><li>This project is more than a BBC training offer. It is the
opportunity for both networks to gain higher understanding of the others work
for mutual and audience benefit.</li></ul><p class="MsoNormal"></p>
<p class="MsoNormal">Participation is open to participating BBC stations and CMA
members who are up-to-date with their membership and Canstream invoices.
Culminating in a day of mutual broadcasting, scheduled for the third week of
February the broad schedule of this pilot scheme looks something like this:</p>
<ul><li><span style><span style><span style="font:7pt "Times New Roman""></span></span></span><b style>November:</b>
An invitation is issued by the BBC local station to local CMA members to attend
a project set up meeting. It is expected that this initial meeting will take
place at the BBC station and will be an opportunity for all participants to
share how they see the project developing and what they need to get out of it.
This ‘brain stormer’ should establish the training needs the BBC will offer in
support of project delivery. Forward planning should include BBC operatives
visiting community stations to understand their modus operandi in generating
stories and engaging their communities and audiences.<br><br></li><li><span style><span style><span style="font:7pt "Times New Roman""></span></span></span><b style>December:</b>
Partners meet according to the schedule established. Workshops to include
guidance on libel, defamation and active court cases. All parties to establish
what makes a good story.<span style><span style><span style="font:7pt "Times New Roman""><br><br></span></span></span></li><li><b style>January:</b>
Ideas pitching session - what do the team want to work on and which will be the
most appropriate shows to participate?<br><br> </li><li><span style><span style><span style="font:7pt "Times New Roman""></span></span></span><b style>February:</b>
Partners work together to support the development of broadcast content for the
BBC CMA Media Day. Content can include packages and shared studio broadcasts or
OB’s. The teams will ensure that broadcast material meets BBC standards. Community
stations which are not able to take part in this day will be given access to
training resources.</li></ul>
<p class="MsoNormal">This project is between the CMA and BBC English Regions.<span style> </span>Both organisations will cooperate in a full
evaluation process that generates a report. This will be the starting point for
the next national project and partnership development. The CMA will take the
report to other parts of the UK where it can inform regional partnership
development ideas.</p><p class="MsoNormal"><br></p>
<p class="MsoNormal">Please remember this is a pilot project so it will not be
possible to involve everyone that might want to participate. We won’t get
everything right on this occasion but I believe this represents the right
direction for our sector to be going in with the BBC.</p><p class="MsoNormal"><br></p>
<p class="MsoNormal">I would encourage any of our members who are approached to
warmly embrace the opportunities <span style> </span>the BBC
CMA Media Day project offers.</p><p class="MsoNormal"><br></p>
<p class="MsoNormal">Best to all,</p><p class="MsoNormal"><br></p>
<p class="MsoNormal" style><span style="font-family:"Verdana","sans-serif";color:rgb(51,102,255)"></span><span style="font-family:"Verdana","sans-serif";color:rgb(51,102,255)" lang="EN-US"></span></p>
<p class="MsoNormal" style><b><span style="font-size:14pt;line-height:115%;font-family:"Arial","sans-serif";color:rgb(112,48,160)" lang="EN-US">Dom Chambers</span></b><span style="font-family:"Arial","sans-serif";color:rgb(0,160,223)" lang="EN-US"></span></p><p class="MsoNormal" style><span style="font-family:"Arial","sans-serif";color:rgb(0,160,223)" lang="EN-US"><br></span></p><p class="MsoNormal" style><span style="font-family:"Arial","sans-serif";color:rgb(0,160,223)" lang="EN-US">
</span><b><span style="font-family:"Arial","sans-serif";color:rgb(127,127,127)" lang="EN-US">Chair</span></b><span style="font-family:"Verdana","sans-serif";color:rgb(51,102,255)" lang="EN-US"></span></p>
<p class="MsoNormal" style><b><span style="font-family:"Arial","sans-serif";color:rgb(127,127,127)" lang="EN-US">Mobile</span></b><span style="font-family:"Arial","sans-serif";color:rgb(127,127,127)" lang="EN-US">: +44 (0) 7802 457 396<br>
<b>Direct Line</b>: +44 (0) 1761 568 004<b> <br>
CMA Office: </b>+44 (0) 1142 795 219<br>
<b>Email:</b> </span><a href="mailto:Chair@Commedia.org.uk"><span style="font-family:"Arial","sans-serif";color:gray" lang="EN-US">Chair@Commedia.org.uk</span></a><span style="font-family:"Arial","sans-serif";color:gray" lang="EN-US"><br>
<b>Personal Twitter:</b> </span><a href="http://twitter.com/thedomchambers"><span style="font-family:"Arial","sans-serif"" lang="EN-US">@TheDomChambers</span></a><b><span style="font-family:"Arial","sans-serif";color:rgb(127,127,127)" lang="EN-US"></span></b></p>
<p class="MsoNormal"><b style><span style="font-family:"Arial","sans-serif";color:rgb(127,127,127)"></span></b></p>
<p class="MsoNormal"><br><span style></span></p><p class="MsoNormal"><span style>\\</span></p><p class="MsoNormal"><span style><br></span></p>
<div><div class="gmail_signature">Community Media Association<br>-- <br><a href="http://www.commedia.org.uk/" target="_blank">http://www.commedia.org.uk/</a><br><a href="http://twitter.com/community_media" target="_blank">http://twitter.com/community_media</a><br><a href="https://www.facebook.com/CommunityMediaAssociation" target="_blank">https://www.facebook.com/CommunityMediaAssociation</a><br><br>Canstream Internet Radio & Video<br><a href="http://www.canstream.co.uk/" target="_blank">http://www.canstream.co.uk/</a><br><a href="https://twitter.com/canstream" target="_blank">https://twitter.com/canstream</a></div></div>
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