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<div class=Section1>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'>Hi Nick,<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'>Did you see my last Census update email &#8211;
where I&#8217;d got a written response from the ONS?<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'>Councils and ONS seem to have separate budgets
&#8211; if the council is offering you money for promotion, its not on behalf of
ONS (unless your local ONS manager is bucking the national trend). Its probably
because they&#8217;ve realised that the ONS are not hitting your target
audience. <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'>We&#8217;re negotiating local contracts
with councils now &#8211; they&#8217;re quite low as many don&#8217;t seem to
have allocated big budgets &#8211; but this is separate to ONS. As I mentioned,
the ONS area managers aren&#8217;t getting involved at all in the negotiations.
<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'>I&#8217;d suggest you take the money from
the council and go ahead with the promotion &#8211; its really good that they recognize
your value! For this to translate to the whole sector is going to take a while
I reckon. <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'>Best, Shane<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span style='font-size:
10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<div>

<div class=MsoNormal align=center style='text-align:center'><font size=3
face="Times New Roman"><span style='font-size:12.0pt;font-family:"Times New Roman"'>

<hr size=2 width="100%" align=center tabindex=-1>

</span></font></div>

<p class=MsoNormal><b><font size=2 face=Tahoma><span style='font-size:10.0pt;
font-family:Tahoma;font-weight:bold'>From:</span></font></b><font size=2
face=Tahoma><span style='font-size:10.0pt;font-family:Tahoma'> cma-l-bounces@mailman.commedia.org.uk
[mailto:cma-l-bounces@mailman.commedia.org.uk] <b><span style='font-weight:
bold'>On Behalf Of </span></b>Office - ccr-fm<br>
<b><span style='font-weight:bold'>Sent:</span></b> 07 February 2011 15:57<br>
<b><span style='font-weight:bold'>To:</span></b> 'CMA-L'<br>
<b><span style='font-weight:bold'>Subject:</span></b> [cma-l] FW: THE CENSUS IS
COMING - NEWS FROM <st1:City w:st="on"><st1:place w:st="on">CHESHIRE</st1:place></st1:City>
EAST COUNCIL</span></font><font size=3 face="Times New Roman"><span
style='font-size:12.0pt;font-family:"Times New Roman"'><o:p></o:p></span></font></p>

</div>

<p class=MsoNormal><font size=2 face=Calibri><span style='font-size:11.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>Dear All<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>Here we go here we go
&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;. We just received this
from our Council regarding the census.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>Two issues here which are
in my opinion quite delicate &#8230;&#8230;&#8230;&#8230; however, it does
appear to me that these departments haven&#8217;t got the foggyist clue as to
what is going on / or not going on in our fraternity &#8230;&#8230;&#8230;..
furthermore, they couldn&#8217;t give a monkey&#8217;s cuss
&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230; problem is &#8230;.. I
do give a monkeys !&nbsp;&nbsp; and me along with a few others are the ones
running this joint &#8230; so we will decide what to do with it.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>Not wanting to damage the
country and area that I live in with a natural willingness to help out, I
believe we have though reached a point whereby we cannot and will not continue
to be a free ride for ALL &amp; SUNDRIE !<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>DILEMA :-<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>1) Our Council have given
us a bit of funding, nothing to brilliant but nonetheless some funding. It took
8 months and 9 meetings and 4 forms to fill in
&#8230;&#8230;..&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
&nbsp;So, we are slightly in a pickle &#8230;&#8230; the press office have sent
us this and by rights we do have a duty to promote it for the next two weeks
&#8230;&#8230;&#8230;&#8230; it has arrived a bit late though ???&nbsp;&nbsp; dunno&#8217;
your thoughts on this ??<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>2) We all chin wagged
about this three weeks ago after the dipstick at the DCMS decided to insult the
Community Radio brotherhood yet again by stating that his budget was spent
&#8230;&#8230;. (private sector n&#8217; all) and that there was nothing left
for Old Mother Hubbard (US)&nbsp;&nbsp;&nbsp; and the cupboard was bare
&#8230;&#8230;&#8230;&#8230;&#8230; but, it didn&#8217;t matter coz&#8217; we
are a free ride and we do everything for free
!&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
ER&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; NOPE
!&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
not anymore mate !<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>So
&#8230;&#8230;&#8230;&#8230; my questions to everyone are as follows :-<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal style='margin-left:36.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2'><![if !supportLists]><font
size=2 color=navy face=Arial><span lang=EN-GB style='font-size:10.0pt;
font-family:Arial;color:navy'><span style='mso-list:Ignore'>a)<font size=1
face="Times New Roman"><span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font size=2 color=navy
face=Arial><span lang=EN-GB style='font-size:10.0pt;font-family:Arial;
color:navy'>Would we be promoting this for the Council or for the Government?<o:p></o:p></span></font></p>

<p class=MsoNormal style='margin-left:36.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2'><![if !supportLists]><font
size=2 color=navy face=Arial><span lang=EN-GB style='font-size:10.0pt;
font-family:Arial;color:navy'><span style='mso-list:Ignore'>b)<font size=1
face="Times New Roman"><span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font size=2 color=navy
face=Arial><span lang=EN-GB style='font-size:10.0pt;font-family:Arial;
color:navy'>Would we be promoting it for both?<o:p></o:p></span></font></p>

<p class=MsoNormal style='margin-left:36.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2'><![if !supportLists]><font
size=2 color=navy face=Arial><span lang=EN-GB style='font-size:10.0pt;
font-family:Arial;color:navy'><span style='mso-list:Ignore'>c)<font size=1
face="Times New Roman"><span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font size=2 color=navy
face=Arial><span lang=EN-GB style='font-size:10.0pt;font-family:Arial;
color:navy'>Have the Council received funding from the Government?<o:p></o:p></span></font></p>

<p class=MsoNormal style='margin-left:36.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2'><![if !supportLists]><font
size=2 color=navy face=Arial><span lang=EN-GB style='font-size:10.0pt;
font-family:Arial;color:navy'><span style='mso-list:Ignore'>d)<font size=1
face="Times New Roman"><span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font size=2 color=navy
face=Arial><span lang=EN-GB style='font-size:10.0pt;font-family:Arial;
color:navy'>When the Council send the press release to the Commercial station will
the Government pay them?&nbsp;&nbsp; have they already paid them?&nbsp; and
will they now get paid again from the advertising budget of the
Council?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; In otherwords I think they&#8217;ll get
paid TWICE !<o:p></o:p></span></font></p>

<p class=MsoNormal style='margin-left:36.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2'><![if !supportLists]><font
size=2 color=navy face=Arial><span lang=EN-GB style='font-size:10.0pt;
font-family:Arial;color:navy'><span style='mso-list:Ignore'>e)<font size=1
face="Times New Roman"><span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font size=2 color=navy
face=Arial><span lang=EN-GB style='font-size:10.0pt;font-family:Arial;
color:navy'>Possibly they haven&#8217;t done this deliberately (mainly because
half of them ain&#8217;t intelligent enough anyway)&nbsp;&nbsp; but
nevertheless they have stumbled on a way to get the Community Radio stations to
do this once again&nbsp;&nbsp;&nbsp; for&nbsp;&nbsp;&nbsp; NOWT&#8217;<o:p></o:p></span></font></p>

<p class=MsoNormal style='margin-left:36.0pt;text-indent:-18.0pt;mso-list:l1 level1 lfo2'><![if !supportLists]><font
size=2 color=navy face=Arial><span lang=EN-GB style='font-size:10.0pt;
font-family:Arial;color:navy'><span style='mso-list:Ignore'>f)<font size=1
face="Times New Roman"><span style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font size=2 color=navy
face=Arial><span lang=EN-GB style='font-size:10.0pt;font-family:Arial;
color:navy'>What do we do now
?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
&#8216;&#8217;DISCUSS&#8217;&#8217; &#8216;&#8217;PLEASE&#8217;&#8217;<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>I know what we shall be
doing &#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;&#8230;.&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
Have a guess
??&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
seven letters, two syllables, first letter &lt;&gt; S&nbsp;&nbsp;&nbsp; first
letter of second word &lt;&gt; A &#8230;&#8230;. YES
GUYS&nbsp;&nbsp;&nbsp;&nbsp; well
done&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
it&#8217;s &nbsp;=&nbsp; SOD ALL !<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>Final question is as a
group / a collective member group, is someone ??&nbsp;&nbsp; from head office
going to ASK THE QUESTION and make a point on our behalf ?<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>I would though much
prefer it to be co-ordinated with one voice, calm, chilled and from HQ
&#8230;&#8230;&#8230;&#8230;&#8230;. If no one is going to this &#8230;.
I&#8217;ll go it alone &#8230;&#8230;. We&#8217;ve got nothing to lose.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>The event three weeks ago
where some clown pointed out that we do everything for nowt
&#8230;&#8230;&#8230;&#8230;.. has clearly not got the message
&#8230;&#8230;&#8230;&#8230;.. he needs that message writing out on a piece of
Community Radio Headed Notepaper and then stapling to his forehead
&#8230;&#8230;&#8230;&#8230;&#8230;.. and not with one that you&#8217;d by from
WH Smiths or Staples &#8230;&#8230;&#8230;.. more like the ones you&#8217;d get
at B &amp; Q.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>Point
made&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
when is this shambles going to end?<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>I accept that if people
do not want to spend their money with us &#8230;&#8230;&#8230;that&#8217;s fine
&#8230;&#8230;&#8230;.. we need to find out why not ?&nbsp;&nbsp; and we need
to stop doing things for free !<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>But, if the Government
wishes to do give each station £80,000 per-year &#8230;&#8230;.. we have NO
advertising to do and with their money we provide the Big Society and a
Community message service refereed by Ofcom and we do everything for FREE, then
bring it on. I accept, get real, life isn&#8217;t like that &#8230;. But it
also isn&#8217;t a free-ride for everyone else either.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'>Nick <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=navy face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:navy'><o:p>&nbsp;</o:p></span></font></p>

<div>

<div class=MsoNormal align=center style='text-align:center'><font size=3
face="Times New Roman"><span style='font-size:12.0pt;font-family:"Times New Roman"'>

<hr size=2 width="100%" align=center tabindex=-1>

</span></font></div>

<p class=MsoNormal><b><font size=2 face=Tahoma><span style='font-size:10.0pt;
font-family:Tahoma;font-weight:bold'>From:</span></font></b><font size=2
face=Tahoma><span style='font-size:10.0pt;font-family:Tahoma'> BRAMALL, Diane
[mailto:Diane.Bramall@cheshireeast.gov.uk] <br>
<b><span style='font-weight:bold'>Sent:</span></b> 07 February 2011 13:27<br>
<b><span style='font-weight:bold'>To:</span></b>
annatriantis@aboutmyarea.co.uk; BBC Newsround; BBC North West Tonight; BBC
Radio Manchester; belinda.ryan@cheshirenews.co.uk; Byron Evans; Canalside
Community Radio; Charlotte Cox; Cheshire Association of Local Councils;
Cheshire FM; Cheshire FM studio; Cheshire Independent; Cheshire Life; Chronicle
Series; Ciara Hill - Sentinel; Crewe Chronicle (crewe.news@cheshirenews.co.uk);
David Morgan; Emma King - The Sentinel; frances.vale@bskyb.com; Granada Reports;
Heidi Reid - Canalside Radio; High Peak Courier; James Wilson;
jim.beckley@ntlworld.com; john@independentnewspapers.co.uk; Kathie McInnes;
Keith Morris; LGA First; Liane Porter - Alsager in Focus ;
lisa@alderleyedge.com; Local Government Chronicle; Local Life; Macclesfield
Express; Mark Hilditch - Crewe Guardian; Max Khan; Moorlands Radio; Municipal
Journal; nantwich mums blog ; news@imaginefm.net; news@knutsfordtimes.co.uk;
news@moorlandsradio.co.uk; news@redshiftradio.co.uk; newsdesk@thesentinel.co.uk;
Nick Wakefield - South Cheshire Chamber of Commerce; Poynton Post - Jill
Keating; pure.publicity@yahoo.co.uk; radio.stoke@bbc.co.uk;
rhiannon@menmedia.co.uk; Shropshire Star; Signal Radio; Silk FM; South Cheshire
Advertiser - Rex Garratt; Steve Cunliffe; Stockport Express - Matt Davis;
Stockport Express - Robert Dawson; Wilmslow Express<br>
<b><span style='font-weight:bold'>Subject:</span></b> THE CENSUS IS COMING -
NEWS FROM <st1:place w:st="on"><st1:City w:st="on">CHESHIRE</st1:City></st1:place>
EAST COUNCIL</span></font><font size=3 face="Times New Roman"><span
style='font-size:12.0pt;font-family:"Times New Roman"'><o:p></o:p></span></font></p>

</div>

<p class=MsoNormal><font size=2 face=Calibri><span lang=EN-GB style='font-size:
11.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Calibri><span lang=EN-GB style='font-size:
11.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Calibri><span lang=EN-GB style='font-size:
11.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><b><font size=2 color=black face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;color:black;font-weight:bold'>Diane
Bramall</span></font></b><span lang=EN-GB> <br>
</span><b><font face=Arial><span lang=EN-GB style='font-family:Arial;
font-weight:bold'>Media Relations Officer</span></font></b><span lang=EN-GB><br>
</span><b><font face=Arial><span lang=EN-GB style='font-family:Arial;
font-weight:bold'>Communications</span></font></b><span lang=EN-GB> <br>
</span><st1:place w:st="on"><st1:City w:st="on"><b><font face=Arial><span
  lang=EN-GB style='font-family:Arial;font-weight:bold'>Cheshire</span></font></b></st1:City></st1:place><b><font
face=Arial><span lang=EN-GB style='font-family:Arial;font-weight:bold'> East
Council</span></font></b><span lang=EN-GB> <br>
</span><b><font face=Arial><span lang=EN-GB style='font-family:Arial;
font-weight:bold'>Tel: 01270 686592</span></font></b><span lang=EN-GB> <br>
</span><b><font face=Arial><span lang=EN-GB style='font-family:Arial;
font-weight:bold'>Mob: 07787 266482</span></font></b><span lang=EN-GB><br>
</span><b><font face=Arial><span lang=EN-GB style='font-family:Arial;
font-weight:bold'>Email: diane.bramall@cheshireeast.gov.uk</span></font></b><span
lang=EN-GB> <br>
</span><st1:Street w:st="on"><st1:address w:st="on"><b><font face=Arial><span
  lang=EN-GB style='font-family:Arial;font-weight:bold'>Middlewich Road</span></font></b></st1:address></st1:Street><span
lang=EN-GB> <br>
</span><b><font face=Arial><span lang=EN-GB style='font-family:Arial;
font-weight:bold'>Westfields</span></font></b><span lang=EN-GB> <br>
</span><b><font face=Arial><span lang=EN-GB style='font-family:Arial;
font-weight:bold'>Sandbach</span></font></b><span lang=EN-GB> <br>
</span><b><font face=Arial><span lang=EN-GB style='font-family:Arial;
font-weight:bold'>Cheshire</span></font></b><span lang=EN-GB> <br>
</span><b><font face=Arial><span lang=EN-GB style='font-family:Arial;
font-weight:bold'>CW11 1HZ</span></font></b><span lang=EN-GB> <o:p></o:p></span></p>

<p class=MsoNormal><font size=2 face=Calibri><span lang=EN-GB style='font-size:
11.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 color=black face=Arial><span lang=EN-GB
style='font-size:10.0pt;font-family:Arial;color:black'><img width=629
height=154 id="Picture_x005f_x005f_x005f_x0020_1"
src="cid:image001.jpg@01CBC77C.B1083B90"
alt="27th March is Census Day. Complete your census form and help shape our communities for tomorrow and the next ten years"></span></font><span
lang=EN-GB><o:p></o:p></span></p>

<p class=MsoNormal><font size=2 face=Calibri><span lang=EN-GB style='font-size:
11.0pt'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>February 7, 2011<o:p></o:p></span></font></p>

<p class=MsoNormal align=center style='text-align:center'><b><font size=2
face=Arial><span lang=EN-GB style='font-size:11.0pt;font-family:Arial;
font-weight:bold'>The census is coming<o:p></o:p></span></font></b></p>

<p class=MsoNormal align=center style='text-align:center'><b><font size=2
face=Arial><span lang=EN-GB style='font-size:11.0pt;font-family:Arial;
font-weight:bold'><o:p>&nbsp;</o:p></span></font></b></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>The census is just weeks away and now &#8211; for the
first time &#8211; everyone in Cheshire East can fill it in online. <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>The census, which collects information about the
population, takes place every 10 years. This year, it will take place on
Sunday, March 27. <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>Liam O&#8217;Connor, Cheshire East area manager for
the 2011 Census, said: &#8220;In 2011, for the first time in its 210 year
history &#8211; everyone can go online to complete their census in just a few
clicks. It&#8217;s safe, secure and completely confidential. <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>&#8220;The traditional paper method of completing the
census is also available. <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>&#8220;The information received from the census goes
towards the planning and funding of future local services, such as schools,
hospitals, roads and emergency services. <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>&#8220;The census will arrive, in the post, in March
&#8211; those who wish to fill theirs in online simply have to key-in a code,
which will be on the front page of their paper form.&#8221;<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>Filling in a census is a legal requirement for
everyone living in the <st1:place w:st="on"><st1:country-region w:st="on">UK</st1:country-region></st1:place>
&#8211; not filling one in can result in a fine.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>The census takes, on average, 10 minutes per person
to complete and less online, with most questions completed by simply clicking
or ticking a box.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>There is help available to those who have a visual or
hearing impairment or whose first language is not English. There is also a
large-print format of the census.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>Cheshire East Councillor David Brown, Cabinet member
with responsibility for performance and capacity, said: &#8220;The census is
vital in order to establish the current population, potential growth and, for
this authority, identify what services we may need to provide in the future.
This is about working together to improve community life.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>&#8220;This year&#8217;s census will be a milestone
in its history &#8211; the very first time everyone, young and old, can get
onto the internet and fill in their Census at their own convenience.&#8221; <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>Cheshire East Council Chief Executive Erika Wenzel
added: &#8220;Lots of hard work has gone into ensuring this year&#8217;s census
runs as smoothly as possible here in Cheshire East. Local people are involved
too &#8211; approximately 200, temporary jobs have been created by the census.
Plus, the results of the census will impact directly on what grants we receive
from the government. This will, in turn, allow us to provide essential services
to benefit the community for many years to come.&#8221;<o:p></o:p></span></font></p>

<p class=MsoNormal><u><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial'><o:p><span style='text-decoration:
 none'>&nbsp;</span></o:p></span></font></u></p>

<p class=MsoNormal><u><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial'>Frequently asked questions <o:p></o:p></span></font></u></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'>Who is responsible
for the census?&nbsp; <o:p></o:p></span></font></b></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>The Office of National Statistics (ONS). <o:p></o:p></span></font></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'><o:p>&nbsp;</o:p></span></font></b></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'><o:p>&nbsp;</o:p></span></font></b></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'>Why is the census
taking place on the March 27? <o:p></o:p></span></font></b></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>Ideally, everyone should complete their census on
this date. However, if this is not possible, residents are asked to remember
where they were or where they will be on this date and fill in their census
accordingly. The idea is to get an exact &#8216;snapshot&#8217; of the
population on that day.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'>When should it be
completed? <o:p></o:p></span></font></b></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>Residents should return their completed
questionnaire, either by post or online, before the April 6, 2011. <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'>What happens if it
is not completed? <o:p></o:p></span></font></b></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>Those who do not complete their form, by April 6,
will be contacted by one of the census team and asked to complete it. The census
team will offer help and support. Not completing a census questionnaire can
result in a fine of up to £1,000.<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'>Is the census
questionnaire secure?<o:p></o:p></span></font></b></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>All census information, whether online or on paper,
is securely protected. Personal census information is kept confidential for 100
years<o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'>Where will the
census be processed? <o:p></o:p></span></font></b></p>

<p class=MsoNormal><st1:place w:st="on"><st1:City w:st="on"><font size=2
  face=Arial><span lang=EN-GB style='font-size:11.0pt;font-family:Arial'>Manchester</span></font></st1:City></st1:place><font
face=Arial><span lang=EN-GB style='font-family:Arial'> <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'>What help and
support is available?<o:p></o:p></span></font></b></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'>If anyone has questions or is having difficulty
completing the questionnaire, there is plenty of support available: <o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Arial><span lang=EN-GB style='font-size:
11.0pt;font-family:Arial'><o:p>&nbsp;</o:p></span></font></p>

<p class=MsoNormal style='mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:
10.0pt;margin-left:36.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo4'><![if !supportLists]><font
size=2 face=Symbol><span lang=EN-GB style='font-size:11.0pt;font-family:Symbol'><span
style='mso-list:Ignore'>·<font size=1 face="Times New Roman"><span
style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=Arial><span lang=EN-GB
style='font-family:Arial'>Online help at www.census.gov.uk<o:p></o:p></span></font></p>

<p class=MsoNormal style='mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:
10.0pt;margin-left:36.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo4'><![if !supportLists]><font
size=2 face=Symbol><span lang=EN-GB style='font-size:11.0pt;font-family:Symbol'><span
style='mso-list:Ignore'>·<font size=1 face="Times New Roman"><span
style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=Arial><span lang=EN-GB
style='font-family:Arial'>Census helpline (available from March 4) is 0300 0201
101 &#8211; please note that this number does not connect the caller to
Cheshire East Council <o:p></o:p></span></font></p>

<p class=MsoNormal style='mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:
10.0pt;margin-left:36.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo4'><![if !supportLists]><font
size=2 face=Symbol><span lang=EN-GB style='font-size:11.0pt;font-family:Symbol'><span
style='mso-list:Ignore'>·<font size=1 face="Times New Roman"><span
style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=Arial><span lang=EN-GB
style='font-family:Arial'>Support material is available in 58 languages<o:p></o:p></span></font></p>

<p class=MsoNormal style='mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:
10.0pt;margin-left:36.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo4'><![if !supportLists]><font
size=2 face=Symbol><span lang=EN-GB style='font-size:11.0pt;font-family:Symbol'><span
style='mso-list:Ignore'>·<font size=1 face="Times New Roman"><span
style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=Arial><span lang=EN-GB
style='font-family:Arial'>Text relay (for people with a hearing impairment) 18001
or 0300 0201 160<o:p></o:p></span></font></p>

<p class=MsoNormal style='mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:
10.0pt;margin-left:36.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo4'><![if !supportLists]><font
size=2 face=Symbol><span lang=EN-GB style='font-size:11.0pt;font-family:Symbol'><span
style='mso-list:Ignore'>·<font size=1 face="Times New Roman"><span
style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=Arial><span lang=EN-GB
style='font-family:Arial'>Materials in large print and Braille formats from
www.census.gov.uk<o:p></o:p></span></font></p>

<p class=MsoNormal style='mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:
10.0pt;margin-left:36.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo4'><![if !supportLists]><font
size=2 face=Symbol><span lang=EN-GB style='font-size:11.0pt;font-family:Symbol'><span
style='mso-list:Ignore'>·<font size=1 face="Times New Roman"><span
style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=Arial><span lang=EN-GB
style='font-family:Arial'>The online census has been designed to be accessible
for anyone requiring video and audio assistance.<o:p></o:p></span></font></p>

<p class=MsoNormal style='mso-margin-top-alt:0cm;margin-right:0cm;margin-bottom:
10.0pt;margin-left:36.0pt;text-indent:-18.0pt;mso-list:l0 level1 lfo4'><![if !supportLists]><font
size=2 face=Symbol><span lang=EN-GB style='font-size:11.0pt;font-family:Symbol'><span
style='mso-list:Ignore'>·<font size=1 face="Times New Roman"><span
style='font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</span></font></span></span></font><![endif]><font face=Arial><span lang=EN-GB
style='font-family:Arial'>More information is available at
www.cheshireeast.gov.uk/census <o:p></o:p></span></font></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'>To arrange an
interview or further information please contact:<o:p></o:p></span></font></b></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'>Media Relations
Officer: Diane Bramall<o:p></o:p></span></font></b></p>

<p class=MsoNormal><b><font size=2 face=Arial><span lang=EN-GB
style='font-size:11.0pt;font-family:Arial;font-weight:bold'>Direct line: 01270
686577<o:p></o:p></span></font></b></p>

<p class=MsoNormal><st1:place w:st="on"><st1:City w:st="on"><b><font size=2
  face=Arial><span lang=EN-GB style='font-size:11.0pt;font-family:Arial;
  font-weight:bold'>Mobile</span></font></b></st1:City></st1:place><b><font
face=Arial><span lang=EN-GB style='font-family:Arial;font-weight:bold'>: 07826
53249<o:p></o:p></span></font></b></p>

<p class=MsoNormal style='margin-bottom:10.0pt'><b><font size=2 face=Arial><span
lang=EN-GB style='font-size:11.0pt;font-family:Arial;font-weight:bold'>Email:
diane.bramall@cheshireeast.gov.uk</span></font></b><font face=Arial><span
lang=EN-GB style='font-family:Arial'><o:p></o:p></span></font></p>

<p class=MsoNormal><font size=2 face=Calibri><span lang=EN-GB style='font-size:
11.0pt'><o:p>&nbsp;</o:p></span></font></p>

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