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</o:shapelayout></xml><![endif]--></head><body bgcolor=white lang=EN-GB link=blue vlink=purple><div class=WordSection1><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>There is also a very incisive take on all this at:- <o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><a href="http://grantgoddardradioblog.blogspot.com/">http://grantgoddardradioblog.blogspot.com/</a><o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>Regards<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>Richard<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><div><div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0cm 0cm 0cm'><p class=MsoNormal><b><span lang=EN-US style='font-size:10.0pt;font-family:"Tahoma","sans-serif";color:windowtext'>From:</span></b><span lang=EN-US style='font-size:10.0pt;font-family:"Tahoma","sans-serif";color:windowtext'> cma-l-bounces@mailman.commedia.org.uk [mailto:cma-l-bounces@mailman.commedia.org.uk] <b>On Behalf Of </b>Cathy Aitchison<br><b>Sent:</b> 24 November 2010 13:12<br><b>To:</b> cma-l@commedia.org.uk<br><b>Subject:</b> [cma-l] Digital radio: It's a migration not a switch-off, stupid!<o:p></o:p></span></p></div></div><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal><span class=apple-style-span><span style='font-size:9.0pt;font-family:"Arial","sans-serif";color:#555555'>Digital Radio</span></span><span style='font-size:9.0pt;font-family:"Arial","sans-serif";color:#555555'><br><span class=apple-style-span>Interesting item and follow-up on the Today programme regarding </span></span><span class=apple-style-span><span style='font-size:9.0pt;font-family:"Verdana","sans-serif";color:#464646'>the </span></span><span class=apple-style-span><span style='font-size:9.0pt;font-family:"Arial","sans-serif";color:#555555'>claim by the </span></span><span class=apple-style-span><span style='font-size:9.0pt;font-family:"Verdana","sans-serif";color:#464646'>Chief Executive of Digital Radio UK, </span></span><span class=apple-style-span><span style='font-size:9.0pt;font-family:"Arial","sans-serif";color:#555555'>Ford Ennals, that 40% of the audience is listening on digital.</span></span><span style='font-size:9.0pt;font-family:"Arial","sans-serif";color:#555555'><br></span><a href="http://news.bbc.co.uk/today/hi/today/newsid_9222000/9222914.stm">http://news.bbc.co.uk/today/hi/today/newsid_9222000/9222914.stm</a><span class=apple-style-span><span style='font-size:9.0pt;font-family:"Verdana","sans-serif";color:#464646'> </span></span><span style='font-size:9.0pt;font-family:"Arial","sans-serif";color:#555555'><br><br><span class=apple-style-span>I offer the post below in response</span><br><span class=apple-style-span>Cathy Aitchison</span><br></span><a href="http://talkingmedia.wordpress.com/2010/11/24/its-a-migration-not-a-switch-off-stupid/">http://talkingmedia.wordpress.com/2010/11/24/its-a-migration-not-a-switch-off-stupid/</a><br><span style='font-size:9.0pt;font-family:"Arial","sans-serif";color:#555555'><br><br></span><o:p></o:p></p></div><BR>
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