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I think most of us understood them Jaqui.<BR>
More so now - thank you.<BR>
But what exactly is the CMA doing about changing this outdated and punishing regulation?<BR>
<BR>
Ian Hickling<BR>
Partner<BR>
transplan UK<BR> <BR>
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Date: Fri, 8 Oct 2010 15:46:23 +0100<BR>From: jaqui.devereux@commedia.org.uk<BR>To: cma-l@commedia.org.uk<BR>Subject: [cma-l] Community radio 50% rules - understanding them<BR><BR>Dear all<BR><BR>Just a clarification on the revised 50% rules for community radio following the CR Amendment Order:<BR><BR>
<DIV class=ecxgmail_quote><BR>No more than 50% of your income can come from on air advertising and/or sponsorship.<BR><BR>The Amendment Order does however now allow that more than 50% can come from grants, Service Level Agreements etc.<BR><BR>Volunteer time can be counted as part of the "income" mix, but it must be auditable (timesheets, signing in sheets etc). However, if 50% of your income does come from on air ads etc, then only 25% of your income can be from volunteer in kind time.<BR><BR>So e.g.:<BR><BR>1 - station has a Big Lottery grant of £50,000 for the year (lucky it!), on air ads etc £20,000, volunteer time £10,000 - that mix is OK.<BR><BR>2 - station has a BL grant of £20,000, on air ads £50,000, volunteer time £30,000 - NOT OK as volunteer time exceeds 25% of the total<BR><BR>3 - station has BL grant of £25,000, on air ads £50,000, volunteer time £25,000 - is OK as volunteer time 25%<BR><BR>4 - station has BL grant of £20,000, on air ads £50,000, volunteer time £30,000, OFF air ads/sponsorship £20,000 - is OK as off air does not count towards the 50% limit <BR><BR>Hope that helps....<BR><BR>Jaqui<BR clear=all><FONT color=#888888><BR>-- <BR>Jaqui Devereux<BR>Director, Community Media Association<BR><BR><BR></FONT></DIV><BR><BR clear=all><BR>-- <BR>Jaqui Devereux<BR>Director, Community Media Association<BR><BR><BR><BR>_______________________________________________ cma-l mailing list - cma-l@commedia.org.uk Community Media Association - www.commedia.org.uk _______________________________________________ To manage your mailing list subscription please visit: http://mailman.commedia.org.uk/mailman/listinfo/cma-l                                            </body>
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