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</o:shapelayout></xml><![endif]--></head><body lang=EN-GB link=blue vlink=purple><div class=WordSection1><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>Ian, <o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>The CMA will do nothing. <o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>Sorry to be so harsh, but during the Ofcom Community Radio review a couple of years ago they supported the 50% rule as it characterises Community Radio. <o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>I totally agree with you it’s outdated and in desperate need of review along with a number of aspects – the sooner the better. <o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>Alan<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'><o:p> </o:p></span></p><div><div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0cm 0cm 0cm'><p class=MsoNormal><b><span lang=EN-US style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>From:</span></b><span lang=EN-US style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'> cma-l-bounces@mailman.commedia.org.uk [mailto:cma-l-bounces@mailman.commedia.org.uk] <b>On Behalf Of </b>Ian Hickling<br><b>Sent:</b> 09 October 2010 8:47 AM<br><b>To:</b> Jaqui Devereux; cma-l<br><b>Subject:</b> [cma-l] Community Radio 50% Rules<o:p></o:p></span></p></div></div><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'> <br>I think most of us understood them Jaqui.<br>More so now - thank you.<br>But what exactly is the CMA doing about changing this outdated and punishing regulation?<br> <br>Ian Hickling<br>Partner<br>transplan UK<br> <o:p></o:p></span></p><div class=MsoNormal align=center style='text-align:center'><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'><hr size=2 width="100%" align=center id=stopSpelling></span></div><p class=MsoNormal style='margin-bottom:12.0pt'><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>Date: Fri, 8 Oct 2010 15:46:23 +0100<br>From: <a href="mailto:jaqui.devereux@commedia.org.uk">jaqui.devereux@commedia.org.uk</a><br>To: <a href="mailto:cma-l@commedia.org.uk">cma-l@commedia.org.uk</a><br>Subject: [cma-l] Community radio 50% rules - understanding them<br><br>Dear all<br><br>Just a clarification on the revised 50% rules for community radio following the CR Amendment Order:<o:p></o:p></span></p><div><p class=MsoNormal style='margin-bottom:12.0pt'><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'><br>No more than 50% of your income can come from on air advertising and/or sponsorship.<br><br>The Amendment Order does however now allow that more than 50% can come from grants, Service Level Agreements etc.<br><br>Volunteer time can be counted as part of the "income" mix, but it must be auditable (timesheets, signing in sheets etc). However, if 50% of your income does come from on air ads etc, then only 25% of your income can be from volunteer in kind time.<br><br>So e.g.:<br><br>1 - station has a Big Lottery grant of £50,000 for the year (lucky it!), on air ads etc £20,000, volunteer time £10,000 - that mix is OK.<br><br>2 - station has a BL grant of £20,000, on air ads £50,000, volunteer time £30,000 - NOT OK as volunteer time exceeds 25% of the total<br><br>3 - station has BL grant of £25,000, on air ads £50,000, volunteer time £25,000 - is OK as volunteer time 25%<br><br>4 - station has BL grant of £20,000, on air ads £50,000, volunteer time £30,000, OFF air ads/sponsorship £20,000 - is OK as off air does not count towards the 50% limit <br><br>Hope that helps....<br><br>Jaqui<br clear=all><span style='color:#888888'><br>-- <br>Jaqui Devereux<br>Director, Community Media Association<br><br></span><o:p></o:p></span></p></div><p class=MsoNormal><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'><br><br clear=all><br>-- <br>Jaqui Devereux<br>Director, Community Media Association<br><br><br><br>_______________________________________________ cma-l mailing list - <a href="mailto:cma-l@commedia.org.uk">cma-l@commedia.org.uk</a> Community Media Association - <a href="http://www.commedia.org.uk">www.commedia.org.uk</a> _______________________________________________ To manage your mailing list subscription please visit: <a href="http://mailman.commedia.org.uk/mailman/listinfo/cma-l">http://mailman.commedia.org.uk/mailman/listinfo/cma-l</a> <o:p></o:p></span></p></div></body></html>