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<title>The Sector Skills Council for the Audio Visual Industries</title>
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<div class=WordSection1>
<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'>Food for thought. Includes Radio.<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'>Al<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>Al Garthwaite<o:p></o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>Director<o:p></o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>South Leeds Community Radio<o:p></o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>Hillside<o:p></o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>Beeston Road<o:p></o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>Leeds LS11 8ND<o:p></o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>+44 (0) 113 387 6468 / 07957 152107<o:p></o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>al@southleedscommunityradio.org.uk<o:p></o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>www.southleedscommunityradio.org.uk<o:p></o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:11.0pt;font-family:"Arial","sans-serif";
color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:#1F497D'>South Leeds Community Radio is a company limited by guarantee
with charitable aims, no: 06884452<o:p></o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:#1F497D'><o:p> </o:p></span></p>
<p class=MsoNormal><span lang=EN-GB style='font-family:"Arial","sans-serif";
color:red'>Listen to our broadcast streaming over the internet on
www.southleedscommunityradio.org.uk<o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";
color:#1F497D'><o:p> </o:p></span></p>
<div>
<div style='border:none;border-top:solid #B5C4DF 1.0pt;padding:3.0pt 0cm 0cm 0cm'>
<p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'>From:</span></b><span
style='font-size:10.0pt;font-family:"Tahoma","sans-serif"'> Nick Sheridan
[mailto:Nicks@skillset.org] <br>
<b>Sent:</b> 17 September 2010 15:41<br>
<b>Subject:</b> New report reveals women in Creative Media are underpaid and
under-represented<o:p></o:p></span></p>
</div>
</div>
<p class=MsoNormal><o:p> </o:p></p>
<p class=MsoNormal style='line-height:150%'><b><span style='font-size:11.0pt;
line-height:150%;font-family:"Arial","sans-serif"'>FOR IMMEDIATE RELEASE<o:p></o:p></span></b></p>
<p class=MsoNormal style='line-height:150%'><b><span style='font-size:11.0pt;
line-height:150%;font-family:"Arial","sans-serif"'>Friday, 17 September 2010</span></b><span
style='font-size:11.0pt;line-height:150%;font-family:"Arial","sans-serif"'><o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><b><span style='font-size:18.0pt;
line-height:150%;font-family:"Arial","sans-serif"'>New report reveals women in
Creative Media are underpaid and under-represented<o:p></o:p></span></b></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>Women
working in the Creative Media Industries are under-represented, underpaid, and
more highly qualified than their male counterparts, a new report by Skillset
has found.<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><i><span style='font-family:"Arial","sans-serif"'>Women
in the Creative Media Industries</span></i><span style='font-family:"Arial","sans-serif"'>
(attached)<i>, </i>which was launched on today, provides a comprehensive
picture of the imbalances faced by women working in the sector, examining
evidence gathered by Skillset since 1999.<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>In
response, Skillset has developed a raft of initiatives to seek to redress these
imbalances that include two high-level mentoring schemes, a commitment to
target at least 50 per cent of training bursaries at women and a series of
masterclasses.<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>These
two high-level mentoring schemes will pair women from the film and television
industries with top leaders from a range of industries to help them take their
careers to the next level.<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>Skillset
has also made a broader commitment to make sure that at least half of all its
training bursaries will be targeted at women. This includes the recently
launched management and leadership and multiplatform bursary schemes, as well
as forthcoming bursaries for craft and technical and health and safety
training.<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>Skillset’s
research shows a stark gender imbalance in the audio-visual industries</span><sup>1</sup><span
style='font-family:"Arial","sans-serif"'> where the proportion of women dropped
from 38 per cent to 27 per cent between 2006 and 2009.<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>The
television industry also has the greatest disparity in average earnings between
men (£39,000) and women (£32,500). And while three-quarters (75 percent) of men
working in the industry are aged 35 and over, this is true of just over half
(52 per cent) of women.<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>Last
year, Skillset’s Employment Census revealed that 5,000 women had left the
television industry between 2006 and 2009, compared with just 750 men.<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>Skillset’s
executive director of policy and development, Kate O’Connor, said: “These
statistics point to a significant need for intervention to redress the
imbalances between men and women in our industries. Skillset is proud to lead
this charge with the launch of a range of initiatives that are aimed directly
at improving the skills and career progression of women working in the film and
television industries.”<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>The
first scheme, which has been developed by Women in Film and TV and is being
jointly funded by Skillset and the UK Film Council, will provide one-on-one
mentorship to 16 mid-career level women in film and television over six months.
<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>It
will address the career development needs of experienced and talented women who
have the potential to become industry role models and leaders, but who are at a
pivotal point in their careers. This could include, for example, dealing with
new responsibilities as part of a promotion, or coping with a change in
work/life balance due to maternity leave.<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>These
women will benefit from a range of seminars, training and networking events
that will enhance their mentoring experience. <o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>Leading
mentoring and networking consultant Annmarie Dixon-Barrow will also run a
series of Skillset-funded initiatives to connect women from the television
industry with industry leaders from throughout the UK. <o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>This
includes the WOMEN mentoring programme that will pair 25 women with industry
leaders from around the world via a virtual network. Recruitment will begin on
1 October, with the programme starting in November. Annmarie will also run six
master-classes featuring the advice and insights of people who have made it to
the top of their fields, and a Talent Boutique that will provide 100 people
from TV with an opportunity to meet, hear and talk to a range of professional
from across the industry.<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>Skillset
has also secured funding for a limited number of training bursaries of up to
£600 via the government’s Women and Work scheme.<o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'>More
information about these initiatives can be found at: <a
href="http://www.skillset.org/womenintv">www.skillset.org/womenintv</a>. <o:p></o:p></span></p>
<p class=MsoNormal style='line-height:150%'><span style='font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoBodyText style='margin-left:0cm'><b><o:p> </o:p></b></p>
<p class=MsoBodyText style='margin-left:0cm'><b>-Ends-<o:p></o:p></b></p>
<p class=MsoBodyText style='margin-left:0cm'><b><o:p> </o:p></b></p>
<p class=MsoNormal><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'>1
– This includes the Television, Radio, Facilities, Film Distribution, Cinema
Exhibition, Animation, Commercial and Corporate Production, Interactive Content
Design and Content from Computer Games industries.<o:p></o:p></span></p>
<p class=MsoBodyText style='margin-left:0cm'><b><o:p> </o:p></b></p>
<p class=MsoBodyText style='margin-left:0cm'><b><o:p> </o:p></b></p>
<p class=MsoNormal><b><span style='font-family:"Arial","sans-serif"'>For more
information contact <o:p></o:p></span></b></p>
<p class=MsoNormal><span style='font-family:"Arial","sans-serif"'>Skillset
press and PR officer Nick Sheridan on 0207 713 9854 or <a
href="mailto:nicks@skillset.org">nicks@skillset.org</a><o:p></o:p></span></p>
<p class=MsoNormal><b><span style='font-family:"Arial","sans-serif"'>Or <o:p></o:p></span></b></p>
<p class=MsoNormal><span style='font-family:"Arial","sans-serif"'>Skillset
press and PR manager Jennifer Walters on 0207 713 9812 or <a
href="mailto:jenniferw@skillset.org">jenniferw@skillset.org</a><o:p></o:p></span></p>
<p class=MsoBodyText style='margin-left:0cm'><span style='font-size:12.0pt'>Out-of-hours:
07827 989 330.<b><o:p></o:p></b></span></p>
<p class=MsoBodyText style='margin-left:0cm'><b><o:p> </o:p></b></p>
<p class=MsoBodyText style='margin-left:0cm'><b>Notes to Editors:<o:p></o:p></b></p>
<p class=MsoNormal style='margin-left:35.7pt;text-indent:-17.85pt;mso-list:
l0 level1 lfo2'><![if !supportLists]><span style='font-size:10.0pt;font-family:
Symbol'><span style='mso-list:Ignore'>·<span style='font:7.0pt "Times New Roman"'>
</span></span></span><![endif]><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:black'>Skillset is the Sector Skills Council (SSC) for Creative Media,
with responsibility for 60 per cent of the UK Creative Industries. This
comprises TV, film, radio, interactive media, animation, computer games,
facilities, photo imaging, publishing, advertising and fashion and textiles.
SSCs are licensed by the UK Government and by Ministers in the devolved
administrations to tackle the skills and productivity challenges by sector.
They are independent, UK-wide organisations, are employer-led, and actively
involve trade unions, professional bodies and other stakeholders in the
industry.</span><span style='font-size:10.0pt;font-family:"Arial","sans-serif"'><o:p></o:p></span></p>
<p class=MsoNormal style='margin-left:17.85pt'><span style='font-size:11.0pt;
font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:black'>Nick Sheridan</span></strong><b><span style='font-size:10.0pt;
font-family:"Arial","sans-serif";color:black'><br>
</span></b><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:navy'>Press and PR Officer</span> <o:p></o:p></p>
<p><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:purple'>Skillset</span></strong><span style='font-size:10.0pt;font-family:
"Arial","sans-serif";color:purple'> | Focus Point | 21 Caledonian Road | London
| N1 9GB<br>
</span><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:navy'>T: 0207 713 9800 After Hours: 07827 989 330 | F: 0207 713 9801 | E:
Nicks@skillset.org | W: </span><a href="http://www.skillset.org/"><span
style='font-size:10.0pt;font-family:"Arial","sans-serif";color:navy'>www.skillset.org</span></a><br>
<span style='font-size:10.0pt;font-family:"Arial","sans-serif";color:navy'>Follow
us on Twitter: </span><a href="http://twitter.com/skillsetssc"><span
style='font-size:10.0pt;font-family:"Arial","sans-serif";color:navy'>@skillsetssc</span></a><o:p></o:p></p>
<p class=eaaaa545-2d0b-43d2-a387-9b31a8305995><em><b><span style='font-size:
10.0pt;font-family:"Arial","sans-serif";color:navy'>Delivering skills for
Creative and Digital Britain</span></b></em><b><i><span style='font-size:10.0pt;
font-family:"Arial","sans-serif";color:navy'><o:p></o:p></span></i></b></p>
<p><strong><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:black'>Time's running out to play your part in shaping future skills</span></strong><span
style='font-size:10.0pt;font-family:"Arial","sans-serif";color:green'><br>
</span><span style='font-size:10.0pt;font-family:"Arial","sans-serif";
color:#00CCFF'><a href="http://www.skillset.org/playyourpart/">www.skillset.org/playyourpart</a></span><span
style='font-size:10.0pt;font-family:"Arial","sans-serif";color:green'><o:p></o:p></span></p>
<p class=MsoNormal><span style='font-size:7.5pt;font-family:"Arial","sans-serif"'><o:p> </o:p></span></p>
<p class=MsoNormal><i><span lang=EN-GB style='font-size:9.0pt;font-family:"Arial","sans-serif";
color:navy'>For all careers enquiries visit </span></i><i><span lang=EN-GB
style='font-size:10.0pt;color:black'><a href="http://www.skillset.org/careers"><b><span
style='font-size:9.0pt;font-family:"Arial","sans-serif"'>www.skillset.org/careers</span></b></a></span></i><i><span
lang=EN-GB style='font-size:9.0pt;font-family:"Arial","sans-serif";color:navy'>
or call the <b>Skillset Careers Helpline </b>on 08080 300 900 (England and
Northern Ireland), 08458 502 502 (Scotland) or 0800
0121 815 (Wales).</span><o:p></o:p></i></p>
<p class=MsoNormal><span style='font-family:"Times New Roman","serif"'><o:p> </o:p></span></p>
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style='font-size:7.5pt;font-family:"Arial","sans-serif";color:gray'>Skillset is
a company registered at the above address as Skillset Sector Skills Council,
company no. 2576828. It is also a registered charity, no. 1015324. The
information in this e-mail is intended only for the addressee(s) named above.
Access to this e-mail by anyone else is unauthorised. If you are not the
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e-mail transmissions. Any views expressed in this e-mail may be those of the
originator and do not necessarily reflect those of Skillset.</span></em></a><o:p></o:p></p>
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