<HTML>
<HEAD>
<TITLE>re: Radio Project supported by BBC WM for 16 to 19 yr olds to launch in Birmingham</TITLE>
</HEAD>
<BODY>
<P ALIGN=CENTER>
<FONT SIZE="7"><FONT FACE="Cracked"><SPAN STYLE='font-size:36pt'><BR>
<IMG src="cid:3354624703_3814323" ><BR>
<BR>
www.radioyouthology.net<BR>
</SPAN></FONT></FONT><FONT SIZE="5"><FONT FACE="Times New Roman"><SPAN STYLE='font-size:12pt'>
</SPAN></FONT></FONT>
<P>
<FONT SIZE="4"><FONT FACE="Arial"><SPAN STYLE='font-size:10.5pt'> <BR>
<B>Ulfah Arts, Birmingham is delivering unique media project in which </B> 32 young people aged 16 - 19 will conceptualise, design, produce and broadcast the pilot editions of a brand new youth oriented digital radio show - YOUTHOLOGY to be aired on a number of radio stations as well as it’s own online radio site, The participants will be trained for three months in professional radio production, sound mixing, and broadcasting assistance and training from former BBC network Producer Prashant Singh and Radio DJ Tessa Burwood.<BR>
<B>BBC WM</B> is supporting the project and will give the participants an exclusive chance to visit its facilities and meet BBC producers and presenters for career guidance. The project base will be NewStyle<B> Radio’s</B> professional radio studios in Winson green, Birmingham. <BR>
<BR>
<B>THE PROJECT IS CURRENTLY OPEN TO ALL YOUNG PEOPLE IN WEST MIDLANDS AGED 16 TO 19 <BR>
</B> <BR>
<BR>
<B>Total participants:</B> A total of 32 young people <BR>
<B> <BR>
Age group:</B> 16 to 19<BR>
<BR>
<BR>
> The skills transfer will happen over a period of three months through 12 , four hour workshops. Each of the workshops will operate on a plain English principle and will concentrate on specific skills. Following are the skills that will be transferred: <BR>
<BR>
<B>CREATIVE SKILLS: <BR>
</B>- ConceptualIsing a radio feature<BR>
- Devising and developing a radio script<BR>
- Designing and scheduling a radio program with appropriate division of light and heavy content <BR>
- Coming up with ideas for interviews or features, and discussing them with colleagues<BR>
- Briefing the presenter on questions to ask<BR>
- Creating radio commercials and appropriate scripts<BR>
- Reading and responding to listeners' comments<BR>
- Designing and co-ordinating competitions, phone-ins and other interactive features<BR>
- Maintaining a website for the show through WYSWYG (What You See What You Get) website builders like Moonfruit<BR>
- Presenting items on air, especially on smaller stations.<BR>
- Mixing music samples digitally to produce original music.<BR>
<BR>
<B>TECHNICAL SKILLS<BR>
</B>- The software: ADOBE Audition 3.0 - professional radio editing software<BR>
- The hardware: MYRIAD Radio play out and automation system.<BR>
- Using the desk: Explaining the controls and studio technique.<BR>
- Making radio: Their chance to practice what they've learnt, with substantial hands-on studio time, on-location recording etc. <BR>
<BR>
Once the training workshops are finished the young people will begin to produce the two pilot episodes of Youthology, making decisions about creative, technical and managerial issues of the project. Two expert media professionals will be working closely with the young people, helping only when they require help. The media professionals will also make sure that the shy participants get an equal opportunity to make contribution in creative, technical and managerial part of the project by encouraging them and giving extra support if needed.<BR>
<BR>
Upon completion of the project the Young People interested in broadcasting the show as volunteer producers or presenters will be able to do so till August 2011, when the <BR>
<BR>
> A certificate in <B>Expressive Arts Award </B>will be given to each participant ACRREDIATED by ASDAN. <BR>
<BR>
<B>For more details please contact:<BR>
</B>Prashant Singh, Head of media Development, Ulfah Arts, Birmingham<BR>
Phone: 01214464460<BR>
Mobile: 07837969008<BR>
Email: prashant@ulfaharts.co.uk<BR>
<BR>
</SPAN></FONT></FONT><FONT FACE="Arial"><FONT SIZE="5"><SPAN STYLE='font-size:12pt'><B>BIG DATE: <BR>
1ST May 2010 – Induction day<BR>
<BR>
SPREAD THE WORD !<BR>
</B></SPAN></FONT><FONT SIZE="4"><SPAN STYLE='font-size:10.5pt'> <BR>
<BR>
<BR>
<BR>
</SPAN></FONT></FONT><FONT SIZE="5"><FONT FACE="Times New Roman"><SPAN STYLE='font-size:12pt'> </SPAN></FONT></FONT><FONT COLOR="#616161"><FONT SIZE="4"><FONT FACE="Arial Narrow"><SPAN STYLE='font-size:11pt'><B>Prashant Singh <BR>
</B></SPAN></FONT></FONT></FONT><FONT SIZE="4"><B><FONT COLOR="#1AB0FC"><FONT FACE="Wingdings"><SPAN STYLE='font-size:10pt'>q</SPAN></FONT><SPAN STYLE='font-size:10pt'><FONT FACE="Arial Narrow"> </FONT></SPAN></FONT><SPAN STYLE='font-size:10pt'><FONT FACE="Arial Narrow"><FONT COLOR="#6C6C6C">Head of Media Development<BR>
</FONT></FONT><FONT COLOR="#39B6FC"><FONT FACE="Wingdings">q</FONT><FONT FACE="Arial Narrow"> </FONT></FONT><FONT FACE="Arial Narrow"><FONT COLOR="#565656"> </FONT><FONT COLOR="#686868">Ulfah Arts, Unit 15, Highgate Craft Centre , 8 Highgate Square Birmingham, B12 0DU, UK <BR>
</FONT></FONT><FONT COLOR="#39A0FF"><FONT FACE="Wingdings">q</FONT></FONT><FONT COLOR="#565656"><FONT FACE="Arial Narrow"> </FONT></FONT><FONT FACE="Arial Narrow"><FONT COLOR="#6A6A6A">Phone : 01214464460 </FONT></FONT><FONT COLOR="#4CB1FF"><FONT FACE="Wingdings">q</FONT></FONT><FONT COLOR="#565656"><FONT FACE="Arial Narrow"> </FONT></FONT><FONT FACE="Arial Narrow"><FONT COLOR="#636363">Mobile: 07837969008</FONT><FONT COLOR="#00007F"> </FONT></FONT><FONT COLOR="#44BBFF"><FONT FACE="Wingdings">q</FONT></FONT><FONT COLOR="#1166FF"><FONT FACE="Arial Narrow"> </FONT></FONT><FONT FACE="Arial Narrow"><FONT COLOR="#6A6A6A">http:// www.ulfaharts.co.uk</FONT></FONT><FONT COLOR="#808080"><FONT FACE="Wingdings"> </FONT></FONT><FONT FACE="Wingdings"><FONT COLOR="#46C1FF">q</FONT></FONT><FONT COLOR="#46C1FF"><FONT FACE="Arial Narrow"> </FONT></FONT><FONT FACE="Arial Narrow"><FONT COLOR="#646464">Facebook/prashsingh </FONT></FONT><FONT COLOR="#46C1FE"><FONT FACE="Wingdings">q</FONT><FONT FACE="Arial Narrow"> </FONT></FONT><FONT FACE="Arial Narrow"><FONT COLOR="#808080">twitter.com/prashantsinghs<BR>
</FONT><FONT COLOR="#000080"><BR>
</FONT></FONT></SPAN></B></FONT><B><FONT FACE="Arial Narrow"><FONT COLOR="#000080"><FONT SIZE="2"><SPAN STYLE='font-size:8pt'><BR>
</SPAN></FONT></FONT><FONT SIZE="2"><SPAN STYLE='font-size:8pt'><FONT COLOR="#575757"><BR>
</FONT></SPAN></FONT><FONT COLOR="#575757"><FONT SIZE="4"><SPAN STYLE='font-size:10pt'><BR>
</SPAN></FONT></FONT></FONT></B><FONT COLOR="#808080"><FONT SIZE="1"><FONT FACE="Arial"><SPAN STYLE='font-size:7pt'>This email and any attachments to it may be confidential and are intended solely for the use of the individual to whom it is addressed. Any views or opinions expressed are solely those of the author and do not necessarily represent those of Ulfah Arts.<BR>
<BR>
If you are not the intended recipient of this email, you must neither take any action based upon its contents, nor copy or show it to anyone.<BR>
<BR>
Please contact the sender if you believe you have received this email in error.<BR>
<BR>
</SPAN></FONT></FONT></FONT><FONT SIZE="4"><FONT FACE="Calibri, Verdana, Helvetica, Arial"><SPAN STYLE='font-size:11pt'><BR>
</SPAN></FONT></FONT>
</BODY>
</HTML>