[cma-l] Community Radio Order

James Cridland james at cridland.net
Wed Jan 21 14:39:40 GMT 2015


PS: I think the figure is about half a million. Here are my workings -
http://media.info/radio/data/community-radio-listening-figures-do-10-million-people-tune-in-every-week

On Wed Jan 21 2015 at 2:03:33 PM James Cridland <james at cridland.net> wrote:

> Alex: >>I know at the Radio Acadamey a couple of years back RAJAR said
> they do measure all other stations, including Internet radio, but have you
> ever had any indication of just how they might manage to do that, and how
> reliable their figure is?<<
>
> Respondents are asked to tick the "other radio" box when they are
> listening to "the radio" but it's a station that they don't have a sticker
> for - i.e. a station that isn't in RAJAR. On a national level, this
> figure is amazingly reliable, because it's a national sample size of over
> 100,000 adults - many times larger than TV's 8,000 household number.
>
> Alan: >>I was working from memory on the 10 million (which I acknowledge
> is getting worse the older I get) A report was produced by Ofcom on
> Community Radio.<<
>
> You said "Community radio reaches 10 million people a week". The radio
> industry uses "reach" as short-hand for "people who tune in", so I was
> slightly surprised at that figure, since it's so different from RAJAR.
>
> Here's the Ofcom report:
> http://stakeholders.ofcom.org.uk/binaries/broadcast/radio-
> ops/CR-AR-10-11.pdf
>
> ...and the actual line is paragraph 2.26, which reads...
> >>Based on our computer modelling of population data and signal reception,
> we
> estimate that close to 10.5 million adults (just over 12.5 million people
> in total) are
> able to receive a community radio station broadly aimed at them<<
>
> So, "community radio reaches 10 million people a week" is factually
> untrue. Instead, "community radio could be received by about 10.5 million
> people a week" is correct. In fact, this 10.5m figure is the total possible
> reach that community radio could have if everyone who could pick up
> community radio did so.
>
> On Wed Jan 21 2015 at 1:38:37 PM Alan Coote <alan.coote at 5digital.co.uk>
> wrote:
>
>> Hi James,
>>
>>
>>
>> I was working from memory on the 10 million (which I acknowledge is
>> getting worse the older I get) A report was produced by Ofcom on Community
>> Radio.
>>
>>
>>
>> I accept the RAJAR figures as more resent. Although the principle of
>> making any statistical sense of 'Other' is a bit like knowing how much Dark
>> Matter there is in the Universe - we know there some but no one knows how
>> much.
>>
>>
>>
>> The rest of the figures are available on the Web.
>>
>>
>>
>> Kind Regards
>>
>> Alan
>>
>>
>>
>> *From:* cma-l-bounces at mailman.commedia.org.uk [mailto:
>> cma-l-bounces at mailman.commedia.org.uk] *On Behalf Of *James Cridland
>> *Sent:* 21 January 2015 12:49
>>
>>
>> *To:* The Community Media Association Discussion List
>>
>> *Subject:* Re: [cma-l] Community Radio Order
>>
>>
>>
>> > Given community radio reaches 10 million people a week
>>
>>
>>
>> Do you have a source for this, Alan?
>>
>>
>>
>> RAJAR's "other radio" line, which should contain all non-subscribers to
>> RAJAR, says 3.8m/week, of which community radio would be alongside pirate,
>> internet and "not radio but calls itself radio".
>>
>>
>>
>> //j
>>
>>
>>
>>
>>
>>
>>
>>
>>
>> On Wed Jan 21 2015 at 12:20:12 PM Phil Edmonds <lists at philedmonds.info>
>> wrote:
>>
>> The main two points to summarise the many dozens of messages that have
>> been coming back and forth over past few days:
>>
>> 1 - To run a community radio station top of the list needs to be a paid
>> 'Station Manager' of some description.
>>
>> 2 - Most community radio stations are so strapped for cash that this is
>> difficult to achieve. A significant majority have an hard time covering
>> 'core costs' never mind any development work.
>>
>>
>> So what in my view what does "the announcement" need to address? All
>> links to my overarching issue "financing the sector".
>>
>> 1 - Licence renewal process.
>> We're now only months away from the "first batch" of stations current
>> licences expiring with no renewal process in place. What chance has any
>> one got of getting anywhere near a sustainable business plan if they
>> don't know if they'll still have a licence?
>>
>>
>> 2 - Removal of on-air advertising restrictions for stations overlapping
>> small commercial radio stations.
>> The turnover of a community radio station is so small as to have no
>> meaningful impact on a "small commercial licence" holders business. A
>> decade down the road from the original ruling a commercial station's
>> real competitor on a local scale is Google and Facebook advertising. At
>> least a community radio station can help keep the money in the local
>> economy, not to some off-shore multi-national.
>>
>>
>> 3 - Community Radio Fund.
>> Everyone thinks it's too small. If it's aim is to help towards core
>> costs or building sustainability in the sector it's clearly not working
>> as effectively as it could. Perhaps it would be better if a chunk of the
>> funds were just directed towards Ofcom to subsidise Community Radio
>> Ofcom licence fees? Even extending this to the music licensing bodies -
>> sector wide blanket licences at zero cost to stations sounds good.
>>
>>
>> 4 - 50% advertising and sponsorship rule.
>> I'd propose that this isn't as pressing a worry as some think. A
>> diversity of funding sources I think helps protect the qualities of a
>> community radio station. Once you've claimed for volunteer time, it's
>> actually a 66% rule in 'cash terms' - and possibly an even higher
>> percentage if you've any support "in kind" you can claim for on your
>> Ofcom return.
>>
>>
>> Phil.
>>
>>
>>
>> On 20/01/2015 20:28, Canalside's The Thread wrote:
>> > Here's a few Dom :- from Mr Wright in Bangingheadagainstwallshire
>> >
>> > 1)Why have successive Governments and Ministers pandered to commercial
>> > radio whilst neglecting community radio ?
>> >
>> > 2)Why have we still got restrictions after 12 years ?
>> >
>> > 3)Have the requests that we have been asking for the last 6 years been
>> > implemented ?
>> >
>> > 4)On Thursday will you be making a speech telling us everything we
>> > already know ? or are there serious beneficial changes for us      will
>> > bureaucracy and reporting be reduced ?
>> >
>> > 5)Do you think that some Community Radio Stations deserve a gold clock
>> > for managing to stay afloat whilst still achieving their key commitments
>> > ?  under the clouds of restrictions
>> >
>> > 6)Will there be a little more money going in the Community Radio Pot ?
>> > as we have gotten the same amount that was in 10 years ago with more
>> > Stations on-air
>> >
>> > 7)Re:- restrictions ..... if they do stay in some way shape or form how
>> > come 4 major on-air Stations have had to operate with NO ON-AIR
>> > Advertising at all and by the way you are not allowed to use the small
>> > ILR argument or the less than 150,000 argument as neither are relevant
>> > and neither are true. The Stations are mainly part of bigger groups
>> > which lifts them above the 150,000 anyway
>> >
>> > 8)Are we to start limbering up ready for the announcement (ie:- putting
>> > our deep heat on) as in are we going to have nice little smiles on our
>> > faces afterwards or is it going to be a damp squib ?
>> >
>> > 9)Do you seriously think there will be a falling over of commercial
>> > Stations if restrictions are lifted ? because I don't.
>> >
>> > 10)How are things in the DCMS ?
>> >
>> > 11)Would you like a cup of tea and a Hob Knob ?
>> >
>> > 12)And finally ... all the Stations who have done a wonderful job will
>> > they be given first bite of the cherry when / if extensions of licences
>> > are offered      which by the way I also think should be the case .... If
>> > not, could you tell us why we shouldn't then all pack up now and go
>> home ?
>> >
>> > It's a good job I'm not interviewing him, we'd get to about number 5 and
>> > then he'd walk out after 10 minutes
>> >
>> > I think it sums things up to be honest when a Bill that has now turned
>> > up 4 years after it should have is now having only 15 minutes laid aside
>> > for discussion.
>> >
>> > All tongue in cheek of course .... Ed's a decent man I know, and Dom will
>> > do a good job
>> >
>> > And well done to all the Community Radio fraternity
>> >                         by the way Dom, do you know roughly what is in
>> > the Bill or not. The reason I ask is because you will have to have some
>> > idea so that you know what you are asking him ..... if this is true, then
>> > my questions do not need to be asked as you will be on a '''positive'''
>> > footing ..... if you do not know what is in the document, then sadly my
>> > questions are relevant and you good have an argument / debate situation
>> > on your hands. I like to think we have gone past that point now and that
>> > my questions are now consigned to the bin ..... apart from the Hon Knob J
>> >
>> > Nick
>> >
>> > ------------------------------------------------------------
>> ------------
>> >
>> > *From:*cma-l-bounces at mailman.commedia.org.uk
>> > [mailto:cma-l-bounces at mailman.commedia.org.uk] *On Behalf Of *CMA-L
>> > *Sent:* 20 January 2015 17:34
>> > *To:* cma-l at commedia.org.uk
>> > *Subject:* [cma-l] Community Radio Order
>> >
>> > ---------- Forwarded message ----------
>> > From: *Dom Chambers* <chair at commedia.org.uk <mailto:
>> chair at commedia.org.uk>>
>> >
>> > TO CMA members,
>> >
>> > The Community Radio Order is due to be published on Thursday this week.
>> > I will be interviewing  DCMS minister Ed Vaizey on Thursday morning.
>> > Time is limited to around 15 minutes for this. I will be conducting the
>> > interview on behalf of the CMA and welcome any questions you might like
>> > me to consider informing the interview. We will naturally focus on the
>> > content and implications of the CRO but this will be an opportunity to
>> > also ask about other areas of community media development.
>> >
>> > Best to all,
>> >
>> > Dom 1
>> >
>> > *Dom Chambers*
>> > *Chair*
>> >
>> > *Mobile*: +44 (0) 7802 457 396
>> > *Direct Line*: +44 (0) 1761 568 004*
>> > CMA Office: *+44 (0) 1142 795 219
>> > *Email:* Chair at Commedia.org.uk <mailto:Chair at Commedia.org.uk>
>> > *Personal Twitter:* @TheDomChambers <http://twitter.com/thedomchambers>
>> >
>> > *cmalogo44mmURL*
>> >
>> >
>> >
>> > ------------------------------------------------------------
>> ------------
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>> >
>> >
>> >
>> >
>> > _______________________________________________
>> >
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>> >
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