[cma-l] Digest, Vol 69, Issue 28

Ian Hickling transplanfm at hotmail.com
Fri Jan 16 08:42:04 GMT 2015


The problem we all have to endure with this is the word "Community".
To those outside the sector it smacks of tie-dye and sandals.We need a new motivational term to upgrade our image.

From: office at thethread.org.uk
To: cma-l at mailman.commedia.org.uk
Date: Thu, 15 Jan 2015 20:05:35 +0000
Subject: Re: [cma-l] cma-l Digest, Vol 69, Issue 28


















There is a half-way house here you know ………………
a UK Nationwide Community Radio sweeper or (2 or 3) leading into an ad break,
and then the Stations own idents coming out of the ad break into the song or
feature.

 

Looks like I’ve stirred up a hornets
nest again     ooooops    or is it just created discussion and got the old grey
matter bobbing and weaving.

 

And to top it all off I now have a great
big OSTRICH EGG all over my face (you couldn’t right the script)  LOL 

 

Here’s me spouting off again about
the usual, having a little pop here and a little pop there, plus a bit of
tongue in cheek and a bit of sarcasm and then the odd mini rant or two ….
Then mentioning briefly the community radio fund, and hey presto at 4:30pm this
evening we get informed that we are going to (at last) receive a medium sized
tickle £££                       I’d better shut my cake-hole and go get
my face washed off      J

 

Dare I say it ?    yippeeeeeeeeee and
Hallelujah      

 

Nick

 









From:
cma-l-bounces at mailman.commedia.org.uk
[mailto:cma-l-bounces at mailman.commedia.org.uk] On Behalf Of Den Packer

Sent: 15 January 2015 17:25

To: cma-l at mailman.commedia.org.uk

Subject: Re: [cma-l] cma-l Digest,
Vol 69, Issue 28



 



CSR is looking to boost
its standing within the community and if this CR-wide imaging is well received
then we'd look to be a part of it too. Though for us I would suggest that the
parts where a station name is sung/said is still kept local and produced in-house
as, in our case at least, our volunteers have worked hard the past 12 months to
redefine our station sound and line up some great voices and a solid imaging
package for us. I think bumpers would sit a lot better for us than having it
throughout.



Then again, maybe all my guys would need to be swayed is a demo.



Den



CSR 97.4 FM in Canterbury





01227 816101





www.csrfm.com





 














 










 



On 15 January 2015 at 17:16, <cma-l-request at mailman.commedia.org.uk>
wrote:

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Today's Topics:



   1. Re:  Station imaging (Canalside's The Thread)





----------------------------------------------------------------------



Message: 1

Date: Thu, 15 Jan 2015 14:08:54 -0000

From: "Canalside's The Thread" <office at thethread.org.uk>

To: "'The Community Media Association Discussion List'"

        <cma-l at mailman.commedia.org.uk>

Subject: Re: [cma-l] Station imaging

Message-ID:

       
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If anyone wants an eee-by-gum then I'm your man   LOL   
  maybe I could

advertise a cuppa tea or arf a pint of ale     :-)







Anyway . good stuff Pippa ..you see, we're getting somewhere now. This is

exactly what I meant. I'm happy to go with the flow and let a.n.other decide

on the tunage, the strapline and the sweepers and stabs ......so that we get

the same sound we get the same Company to do the lot. Here's where the

tricky bit comes in .. well, it ain't tricky, the ones that want the

business then bid for it and we get a good price whacked out amonst all the

Stations.







So the imagers are the same, all the Company has to do is sing or speak the

Station name in the middle for each individual Station      hey
presto ...







It possibly wouldn't work for those Stations broadcasting in other languages

for obvious reasons as their sound can be completely different, but the

channels that Broadcast in 100% English would definitely get away with it.







The nearest Stations to us are Pure / Moorlands / Cheshire / BearTown / Cat

etc    trouble is, if it ends up mish mash then it's pointless. It's
kind of

an all or nothing.







However, as Pippa suggests I suppose there is a half way house where we all

have the same couple of sweepers that slot in from time to time ...







Community Radio for the UK,
Community Radio works, it's live' and it's local

.. this is Community Radio           just a
thought that's all







Nick







  _____



From: cma-l-bounces at mailman.commedia.org.uk

[mailto:cma-l-bounces at mailman.commedia.org.uk]
On Behalf Of Pippa at Curly

Radio

Sent: 15 January 2015 13:18

To: The Community Media Association Discussion List

Subject: Re: [cma-l] Station imaging







I think there is a great idea at the heart of this and perhaps we can find a

way to deliver it which works for everyone.   How about we agree a
common

strapline and then we get some imaging made up with a common beginning and

ending (the strapline) with space in the middle for each station to voice

over their own id.  It might sound something like this:







"Live and local community radio ......... You're listening to Wycombe
Sound

87.9FM  ......... Community Radio Works"







It would give us all the opportunity to sing the same message but with a

local voice - which is what listeners want.   We could get two or
three

styles done so that each station can pick the one which most fits their

station sound.   It wouldn't cost much to do.







Taking it further, how about something similar where we can insert

testimonials from happy advertisers.







And if anyone wants a posh Buckinghamshire accent then I'm yer girl Smile







Pippa







From: Canalside's <mailto:office at thethread.org.uk> 
The Thread



Sent: Thursday, January 15, 2015 11:38 AM



To: 'The Community Media Association <mailto:cma-l at mailman.commedia.org.uk>

Discussion List'



Subject: Re: [cma-l] Station imaging







Our nearest Station is about 10 miles away, the next one being over 15 miles

away . so technically we don't have any neighbours .. I think we get on with

everyone though ??    I have always tried to get on with my ex
commercial

buddies, it is they who seem to have the problem with us, I certainly don't

have a problem with them.







We're all on our own here .....we've got a name change and new strapline

coming in the spring-time   
 <><><><>    ''Billy No Mates FM'' 
102.8

Community Radio for those sent to Coventry







Nick







  _____



From: cma-l-bounces at mailman.commedia.org.uk

[mailto:cma-l-bounces at mailman.commedia.org.uk]
On Behalf Of Ian Hickling

Sent: 15 January 2015 07:41

To: The Community Media Association Discussion List

Subject: [cma-l] Station imaging







We could get to something akin to this.



A modern RDS-equipped receiver interprets parts of your PI code to associate

you with other similar stations.



This will allow a receiver tuned to your station to switch automatically to

another CR station when its signal achieves a higher level than yours for a

preset amount of time on a journey.



This may or may not be something you would like to consider - depending on

how well you get on with your neighbours!



  _____



From: office at thethread.org.uk

To: cma-l at mailman.commedia.org.uk

Date: Wed, 14 Jan 2015 19:09:00 +0000

Subject: Re: [cma-l] Station imaging



Dear All







I know it would never happen .. Well, I don't think it would, but wouldn't

it be absolutely fantastic if we ALL had the same imaging. Obviously the

wording in the sweepers / jingles / stabs etc would be different but the

sound / music / style the same. You could drive anywhere in the Country and

tune into the local Community Radio Station .. The most you here the ident

you automatically know it is Community Radio.







At the end of the day, we are a fraternity, we are a family ..... I'd be up

for it







Am I now off with the fairies heading for Noddyland or perhaps completely

gone doolally ? .... I am currently in a rocking chair sat on the front

patio with a sock on my head, two knitting needles in my ears and a piece of

straw hanging out of my mouth    :-)







Nick







  _____



From: cma-l-bounces at mailman.commedia.org.uk

[mailto:cma-l-bounces at mailman.commedia.org.uk]
On Behalf Of Terry Doyle

Sent: 14 January 2015 12:55

To: cma-l at mailman.commedia.org.uk

Subject: [cma-l] Station imaging







Hi







Can anyone suggest a good imaging production company they have used in the

past. I am aware of the 'usual suspects' so trying to find someone who is

innovative and different?











Terry P Doyle



NNBC Ltd







0759 705 2880



terrydoyle at nnbc.co.uk



http://www.nnbc.co.uk











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